As if we haven’t already realised how excellent doughnuts are, these yummy ringed snacks are now an inspiration for the biggest skincare trend of 2022. The “glazed doughnut” look came to everyone’s attention last year, when American model Hailey Bieber used the term to describe her skincare routine in a Youtube video.
“If I’m not getting into bed looking like a glazed doughnut, then I’m not doing the right thing,” she says, catapulting the term into the beauty stratosphere faster than anyone can say Krispy Kreme.
For the uninitiated, this involves achieving dewy skin that glistens like – you guessed it – a freshly glazed doughnut. The secret to it is layering super hydrating serums and moisturisers onto your face, and following with moisture-quenching makeup. Some even mix oil into their foundation for extra slipperiness.
Makeup artist Kenneth Lee describes glazed doughnut skin as having a creamy, glistening, lacquer-like finish. He says it’s a slightly more natural-looking extension of glass skin, and looks peculiarly real and more achievable.
But why has this trend snowballed into a major phenomenon? Makeup artist Lasalle Lee says it’s because it focuses on achieving a healthy, high-shine-looking skin, using less makeup to achieve the glowy look.
“While a glowing skin look is achieved by applying makeup like primer, highlighter or strobe cream over your face, glazed doughnut skin is about pampering and achieving healthy, high-shine skin with minimal makeup,” he explains.
Basically, it’s about good skincare and not just applying the right makeup. Kenneth adds that, because the look is all about that dewiness, you need to have the correct products on your dresser – cleanser, serums, hydrators and facial oils.
It's all about the skin
Thankfully, you don’t need to have deep pockets to achieve the glazed doughnut look. First, Laselle stresses the importance of a good skincare routine: proper cleansing and exfoliating, plus applying essence, serum, facial oil and moisturiser to give the skin a plumped up, just-got-a-facial look. He notes that your routine is also dependent on your individual skin condition.
After nailing your skincare routine, Laselle recommends the following steps and products:
“For people with oily and combination skin, a creamy base doesn’t last long, especially in Singapore’s weather,” he adds. “Use translucent powder sparingly along areas that normally appear sweaty, like the forehead and the sides of the nose.”
Apply Laura Mercier Tinted Moisturizer Light Revealer Natural Skin Illuminator ($79) or Hermes Plein Air Natural Enhancing Complexion Balm ($148). Lightly contour the face to achieve a no makeup, makeup look.
Use Chanel Multi-Use Glow Stick ($69) to further enhance the high points of your face, such as brow bones, cheekbones, tip of the nose, Cupid’s bow, and chin. You can even apply some on the inner corner of your eyes to enhance them.
Set your brows with Anastasia Beverly Hills Clear Brow Gel ($18) or Brow Freeze Brow Styling Wax ($41).
Apply Charlotte Tilbury Charlotte’s Magic Lip Oil Crystal Elixir ($55) to the lips.
Set the makeup with Tom Ford Hyaluronic Energizing Mist ($72) to boost hydration, leaving skin soft with a radiant glow.
Lasalle also mentions that the glazed doughnut trend might not be suitable for people with problematic skin issues such as acne, eczema, psoriasis and melasma.
In order to make it last, Kenneth recommends reapplying face oil throughout the day. However, he says that this look might be difficult to achieve for anyone with sensitive or oily skin, because they will not be able to take oil as it may cause breakouts.
The look is also a manicure trend – think milky, with a sheer colour and glossy finish, similar to that of a glazed doughnut. Celebrity manicurist Julie Kandalec reveals that this look uses a combination of neutral colours, sheer tones and glowy reflections (using chrome).
You also need perfect cuticles and rounded edges, she adds. Also known as “supermodel” nails, this means super clean, beautiful cuticles, and really even coverage with a gorgeous bubble-bath type and shade, mimicking milk-bath nails.
To achieve this look, she suggests warm shades of tan, chocolate and cafe latte, like the ones in the YNBB 2 (Your Nails But Better) collection from Lights Lacquer.
“I love the sexy simplicity of these shades solo or used together as a nail art look,” she says. “I love actually seeing a crisp white, simple nail art look on top of this milky white, milky pink design. It’s tonal, and you can’t see it until you’re really up close. And I think there’s something really beautiful, simple and understated about it.”
Arinah Rahid, founder of White Pyramid Gallery and Nail Bar, says her three salons in Singapore have seen a hike in customers (five to 10 a week) asking for glazed doughnut nails. “You can do it yourself at home with a few tools and gel polish colour, or simply pop in to your favourite nail salon for fast and efficient glazed doughnut nails,” she says.
Arinah recommends sheer nude, sheer pink, milky white or milky pinkish colours as great base colours. She points out that while the trend suits all skin tones and nail shapes, it looks best with hydrated cuticles and long nails, which make it look more classy.
“If you have short nails, not to worry. Get long press-on nails or extensions,” she advises.
To make them last longer, Arinah says it’s best to refrain from touching coloured food/fruits, as the pigments may easily transfer onto your nails because doughnut glazed nails are very light in colour. She shares a trick she has learnt based on her experience as a nail technician.
“If any pigments or colours transfer onto your freshly manicured nails, use acetone and wipe it off quickly,” she says. “Don’t soak your nails, but wipe it off to remove the pigments. Another tip to make this look last is to apply a gel top coat, if you have one. And don’t forget cuticle oil to keep your cuticles hydrated.”
If you want to achieve the look at home, follow Arinah’s advice:
• Shape your nails to either a coffin or almond shape.
• Get a milky white or sheer pinkish gel colour for the base.
• Cure it under a UV nail lamp.
• Brush on chrome-effect powder or mirror-effect powder, then apply top coat and cure under the lamp.
• Use acetone-free remover to wipe off excess powder on the nails.