How to get the most out of the 9.9 Sephora Beauty Pass Sale

Plus, what you should put on your wish list now

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The Sephora Beauty Pass Sale is here again! Happening from September 9 to 13, 2020, you’ll be enjoying storewide savings on all the best beauty buys, including the newest cult brands, like Glow Recipe and brand new launches from Estee Lauder, Sulwhasoo and Lancome.

But you might be a little worried about heading to the stores for a sale – after all, the word “sale” often conjures images of mayhem and being crushed by crowds of people. Not to worry though, the Sephora team says that there are social distancing, safety and hygiene measures in place to make your in-store shopping experience a safe and pleasant one.

Keep Calm & Shop On

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In addition to following government guidelines like mask-wearing, social distancing, temperature taking and Safe Entry scanning, here are five things you need to know when you head down to the Sephora Beauty Pass Sale:

1. Be patient

There will be a limit to the number of people allowed into the stores each time, so you might have to wait in line for your turn. The number will vary as it depends on the store size and number of staff inside the store as well.

2. Be considerate

While there won’t be a time limit imposed for each shopper who enters the store during the sale, do think of others who are waiting for their turn as well, so don’t dawdle.

3. Ask for help

As all testers, tools and single-use applicators are unavailable till further notice, do approach Sephora staff if you’re looking for a particular item. All Sephora stores have a no-touch policy, which means only staff are allowed to handle the products, ensuring that your health and safety is top priority.

4. Download the Sephora mobile app

If you aren’t comfortable speaking with a beauty advisor and prefer to shop alone, make the Sephora app (available on the App Store or Google Play) your shopping buddy. The Scan to Interact feature allows you to scan the barcode corresponding to products or scan the QR code beside the product name on the counters to bring up product info and reviews.

5. Shop Smart

The Sephora team shares these tips to help you maximise your shopping experience:

On Our Wish-list

We've done our homework and here’s what we’re coveting from the Sephora Beauty Pass Sale: 

Glow Recipe Watermelon Glow Sleeping Mask, from $34

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This iconic overnight mask contains watermelon extract, hyaluronic acid and AHAs to gently exfoliate and refine the pores while you sleep, so you’ll wake to a smooth, supple and radiant complexion. But truth be told, if we could, we’d be stocking up on the entire skincare collection.

Estee Lauder Advanced Night Repair Synchronized Multi-Recovery Complex Serum, from $130

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Its new and improved formula addresses the signs of ageing and promises to repair skin even faster – 25 per cent more compared to the previous version, while hydrating the skin to keep it velvety-smooth. Skin is healthy, stronger and looks more youthful.

Drunk Elephant The Littles Head to Toe, $69

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Give your hair and body a little extra TLC. For healthy scalp and shiny tresses, there’s the T.L.C Happy Scalp Scrub, Cocomino Glossing Shampoo and Cocomino Marula Cream Conditioner while the body gets clean and soft with the Kamili Cream Body Cleanser and Sili Body Lotion. Not forgetting the Sweet Pitti Deodorant Cream to keep you feeling fresh all day too.

La Mer The Concentrate, from $290

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This might be a classic but it’s still a goodie. Its cell renewing active ingredients keep stressed skin soothed, healthy and glowing. A staple on our dresser, we’ll definitely be picking up a bottle for ourselves.

Dr Jart+ Dermask Vital Hydra Solution Facial Mask, $33 (box of five sheets)

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With all the mask-wearing, our skin gets easily parched when we’re out and about. This soothing and hydrating sheet instantly quenches thirsty skin, leaving your complexion smooth and supple.

Online Exclusives: Beauty Besties Boxes

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But of course, if you prefer to stay home and shop online, that’s great too, as the Sephora Beauty Pass Sale offers the same great deals on its e-commerce site. Our tip? Go through the site early and create a wish-list of the products you want to get during the sale. Just don’t forget to add to cart and cart out!

And to make your online shopping sweeter, there are online exclusives from 15 brands that you can check out. These single-branded limited edition, limited quantity value boxes feature iconic products and come with extra savings that you won’t want to miss. Do note that new boxes are launched daily from September 9-13, 2020.

Sulwhasoo Beauty Besties Box, $94.90 (Gold & Black tier members); $100.30 (White tier members)

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When: 9 September, 10am

Comes with Sulwhasoo’s improved First Care Activating Serum (60ml) to prep the skin post-cleansing, to better absorb all the goodness of your skincare products that follow, along with deluxe sized samples of the Snowise Brightening range – Water Toner, Serum, Emulsion Moisturiser and Cream Moisturiser, for a complete skincare regimen.

Lancome Beauty Besties Box, $112 (Gold & Black tier members); $119 (White tier members)

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When: 10 September, 10am

The Clarifique Refining Enzymatic Dual Essence (150ml) is infused with French beech bud extract to gently remove dead skin cells, clear clogged pores and improve skin renewal. To complete your skincare ritual, the set includes the Clarifique Pore Refining Cleansing Foam, Advanced Genifique Youth Activating Concentrate Serum and UV Expert Youth-Shield Aqua Gel SPF50/PA++++.

Fresh Beauty Besties Box, $100.80 (Gold & Black tier members); $107.10 (White tier members)

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When: 10 September, 10am

Everything you need to get your glow on. Comes with full-sized products – Vitamin Nectar Anti-Oxidant Glow Water Skin Nutrition Face Mist (100ml), Vitamin Nectar Moisture Glow Face Cream (50ml) and Vitamin Nectar Glow Juice Antioxidant Face Serum (15ml), and a deluxe sample of the Vitamin Nectar Vibrancy-Boosting Face Mask to protect the skin while giving it a healthy glow.

Before you start shopping, do note that Gold tier members are entitled to 20 per cent savings from September 9-13, 2020. Black tier members are entitled to 20 per cent savings, and White tier members are entitled to 15 per cent savings; both these tiers get to enjoy the sale from September 10-13, 2020.

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