HWBA 2021: The best eye and lash grooming products

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HWBA: The best eye and lash grooming products
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As the saying goes, the eyes are the window to the soul so it's natural for us to want to enhance our peepers. Here are the winners for the Her World Beauty Awards 2021 for the best eye and lash grooming products.

Best brow product: Gucci Beauty Crayon Definition Sourcils – Powder Eyebrow Pencil, $39

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DEPARTMENT / SPECIALITY STORE - EDITORS’ CHOICE

Soft and pigmented, it goes on smoothly without dragging on skin. It’s easy to use, making it a cinch to outline and fill in brows, whether you like it natural- looking or dramatic. The long-wearing formula doesn’t smudge or transfer. In six shades.

Best brow product: Urban Decay Inked Brow, $42

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DEPARTMENT / SPECIALITY STORE - READERS’ CHOICE

The semi-permanent long- wear gel gets brows on fleek for up to 60 hours. It’s akin to a highly pigmented watercolour, but not as intense as an eyeliner. After a little practice, you’ll find it settles nicely, looks very natural and doesn’t budge. In four shades.

Best mascara: Gucci Beauty Mascara L’Obscur, $56

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DEPARTMENT / SPECIALITY STORE - EDITORS’ CHOICE

The buildable, ultra- creamy formula takes lashes from natural to bold, and lasts for up to 12 hours. It gives smooth, clump-free application, and the wand easily catches even smaller lashes. Easy to build and remove, it’s ideal for lengthening short lashes and keeps lashes beautifully curled all day. Flutter-worthy.

Best mascara: Urban Decay Lash Freak Mascara, $40

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DEPARTMENT / SPECIALITY STORE - READERS’ CHOICE

An intensely volumising and lengthening mascara with up to 20 hours of wear, it’s the go-to for full, dramatic lashes. You can volumise, define and curl, all in one coat. The innovative wand does take a little getting used to, but it really delivers.

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