#HerWorldHerStory: This 16-year-old “slimefluencer” makes $3,000 a month

by Hayley Tai & Cheong Wen Xuan  /   May 20, 2020

This multitasking teenager juggles homework, co-curriculum activities and her side business



#HerWorldHerStory is a collection of 60 women sharing their successes, passions, challenges, inspirations, hopes and dreams. Together, they give a snapshot of what it is to be a woman today.

Every month from March till August, we present 10 women navigating their lives now – and in their own words. This is Ang Jia Xin’s story…

Hair Ash Loi/Sonder Hair, using Keune Haircosmetics Singapore Makeup Marie Soh, using Laura Mercier

It was love at first sight (and sound) when I chanced upon a Youtube video of slime ASMR (autonomous sensory meridian response) when I was 12. But I never thought making slime would become a business for me. I love making slime as it’s very therapeutic, satisfying and stress-relieving. And I wanted to share this experience with people, and so I started selling slimes on my Instagram account, @bobbasliime, a few years ago.

My youngest customer is six years old, and the oldest are in their 40s.

Today, my slimes are also sold on consignment at seven shops. After some research, I rented my first small display locker in a consignment shop at Ang Mo Kio Hub two years ago to sell the slimes more efficiently, as I was struggling with the mailing of the weekly orders because of school work.

At first, my parents thought of my slime business as gimmicky. But as business grew bigger, so did their support!

They realised it was a great way for me to gain entrepreneurial experience, and understand the value of hard work and earning your own money.

The best part about making slimes is that it allows me to be creative, and there are endless possibilities in the way I can decorate my slimes.

My homemade slimes are high shine and thick in texture, with a tendency to squeak! They are made with lots of polyvinyl acetate or PVA glue and contact lens solution.

My slimes come in a variety of colours and patterns, too! I sell about 1,000 tubs of slimes, making a monthly income of up to $3,000, with the highest earning of $7,000. One tub costs $4.20 to $4.50.

Last year, I purchased (with my own earnings) an industrial-sized mixer at home to handle more orders. I pondered over this purchase for a very long time before I finally put down $1,700 for it!

But juggling school and a growing slime business isn’t easy. You see, after a long day of classes and co-curricular activities, I’d rush home to complete my homework before spending the rest of the day making slime.

I had to put my business on hold for six months last year to focus on my O Levels, because ultimately, studying is my first priority.

But I will continue making slimes for as long as there’s a demand. And I plan to pursue a marketing degree when I finish my marketing diploma at Temasek Polytechnic.

I hope to become a property agent when I graduate, because I want to help people find a home where they can go back to and relax after a long day of work, which, if you think about it, is not so different from what my slimes bring to people.

This article was first published in Her World’s May issue. Grab a copy today!