From The Straits Times    |
charmaine_1

 

You know the drill. Every month we go through (with permission of course) the wonderful dwellings of popular and fashionable women. What do we hope to get out of it? The low-down of where they get their jaw-dropping clothes, and wardrobe secrets to cop her style. 

This month, following the footsteps of fashionistas Jade Seah, Yvette King and Tracy Phillips, is the creative, and accomplished mother-of-two, Charmaine Seah-Ong.

 

 

A post shared by Charmaine Seah-Ong (@eleventhour) on

 

Charmaine left her former job to start up Elementary Co. – a marketing and branding agency – with her hubby Derek Ong, brother Russell Seah and her BFF Aarika Lee (also a fashionista).

 

 

A post shared by Charmaine Seah-Ong (@eleventhour) on

 

She’s most known for her chic and effortless style that’s adored by others. Besides that, we love scrolling through her account for all things family-oriented – her two absolutely adorable children, food, and snaps of her travels. There’s no way you’d scroll through it and not feel the need to smile.

Our eyes were immediately drawn to a rack that was full of Thom Browne clothes – her favourite designer. It all began with a striped floral dress around three years ago, which she shamelessly admits was the “gateway drug into Thom Browne”. 

 

 

A post shared by Charmaine Seah-Ong (@eleventhour) on

 

But the pieces in her closet aren’t impulsive, trendy buys. Instead, you can expect to find pieces that Charmaine can “wear over a long period of time.” 

 

 

A post shared by Charmaine Seah-Ong (@eleventhour) on

 

You wouldn’t believe how old one of her staple pieces are. And we’re not telling you now. You’d have to watch the video to find out!

 

ALSO READ: HER WORLD X HER WARDROBE: TRACY PHILLIPS