Trending beauty products 2025: Her World team reveals what’s worth the hype

Best Skin Supplement Winner: The Purest Co Snow Tomato Glowjuice, $71.35 (15 sachets)

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1/10

Cheers to a more radiant you with The Purest Co Snow Tomato Glowjuice. Its proprietary formula is packed with colourless carotenoids phytoene, phytofluene and carotene that protect the skin against harmful UV and free radical damage while inhibiting excess melanin synthesis, thanks to its Phytofloral white tomato extract. But that’s not all. It also contains L-cysteine, coenzyme Q10 and acerola cherry extract to even and brighten the skin tone, and minimise the appearance of fine lines and wrinkles. Complexion looks youthful and radiant in no time. As Her World senior digital writer Shazrina Shamsudin puts it, “What I liked most is how easy it is to consume, perfect for anyone who has trouble swallowing pills. It’s a convenient option that doesn’t feel like a chore to take.”

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Just one sachet a day is all you need to glow from within. For a 24-hour beauty boost, try pairing it with BioWell Day and Night Ultra White Ultimate Skin Care. With patented actives like Viskin EX5 and olive fruit concentrate powder, plus antioxidants like resveratrol, this supplement works day and night to protect and repair, leaving skin visibly clearer, brighter, and more even over time.

Best All Rounder Supplement Winner: Elivity Cell Energy, $66.40 (30 capsules),  (20% off, usual price $83)

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If fatigue is getting in the way of your day, Elivity Cell Energy is your your energy-boosting essential. This potent, vegan-friendly blend of NMN, niacin, and nicotinamide supports metabolic function, boosts vitality, and accelerates cellular repair.

By targeting NAD+ levels essential for healthy cell metabolism, each capsule not only enhances vitality but also supports graceful ageing, addressing concerns such as joint discomfort and cardiovascular health. “Like any supplement, it takes time to see full results but I noticed feeling more alert and energised,” says Her World beauty editor Letty Seah. “It’s now something I take in the morning to kickstart my metabolism and boost my energy, no caffeine needed.”

Best K-beauty Winner: Torriden Dive-In Serum, $23.50 (*Buy 3 for the price of 2)

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Give dry, tired skin a hydration surge with Torriden Dive-In Serum. Infused with five types of hyaluronic acid, it absorbs quickly to soothe, plump, and lock in moisture. “It gives my skin a dewy, well-hydrated glow without looking oily. I really enjoy using this formula!” says Syed Zulfadhli, Her World senior content producer.  It’s little wonder this is the top hydrating serum in Korea. 

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For the ultimate K-beauty routine, start with Manyo Pure Cleansing Oil (*Buy 3 for the price of 2), which uses botanical oils like argan kernel and jojoba seed to melt away impurities, makeup, and even blackheads.

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Follow with Torriden Dive-In Serum for intense hydration, and seal in moisture with Biodance Bio-Collagen Real Deep Mask. This hydrogel mask features ultra-low molecular collagen, probiotics to strengthen the skin barrier, and oligo-hyaluronic acid for lasting hydration.

Best Clean Beauty Winner: Arencia Fresh Green Cleanser, $28 (*Buy 3 for the price of 2). 

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Deep cleanse and refresh with Arencia Fresh Green Cleanser, crafted with rice and green tea extracts and made using a 170-hour artisanal method. It gently exfoliates, brightens, and removes makeup and excess sebum all while being kind to acne-prone skin. “I’d seen this cleanser all over TikTok, so I was excited to finally try it. The green tea scent is amazing; I couldn’t get enough of it. The texture has tiny granules that gently exfoliate, making it perfect for daily use as a light scrub. I also love that it doubles as a mask. Just leave it on in the shower for five minutes and it leaves your skin feeling soft, smooth, and refreshed,” says Her World senior digital writer Shazrina Shamsudin. Bonus: Its mochi-like texture, pounded 7,200 times, makes cleansing a joy.

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8/10

Besides cleansing your face with the Arencia Fresh Green Cleanser, a good cleansing routine should also include your hair and scalp. And that’s where the RoseBaie Biotin & Collagen Shampoo comes in.  This sulfate- and silicone-free formula strengthens hair follicles with biotin and nourishes strands with collagen for fuller, healthier hair and is gentle enough for sensitive scalps.

Best Beauty Breakthrough Winner: Colgate Optic White Purple Toothpaste, $10.95 (*Buy 3 for the price of 2).

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9/10

Whether you’re just starting your teeth-whitening journey or looking for easy everyday maintenance, Colgate Optic White Purple Toothpaste is a game-changer. With purple brighteners and micro-polishing crystals, it helps neutralise yellow tones for a visibly brighter smile. “Not only is this a high-performing toothpaste that effectively removes plaque and debris, but I also appreciate the innovative approach behind it. Using colour theory principles, it’s designed to neutralise stains. After just one use, I noticed my teeth looked whiter. As someone who drinks a lot of coffee, I value a toothpaste with strong stain-removal properties, and this one delivers on that front,” Letty Seah, Her World beauty editor, adds.

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10/10

Take your “everything shower” routine up a notch with the Blunies Ultra Brightening Deodorant in Fresh Jill & Aloe Vera. Formulated with rainbow algae, probiotics, hyaluronic acid, and AHAs, it smooths and brightens underarm skin while keeping you fresh all day with a sweet floral scent of juicy pear.