IU’s ‘When Life Gives You Tangerines’ hair and makeup looks you can wear in 2025

Fresh, wearable, and effortlessly pretty

Credit: Netflix Media Centre
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The hallmark of a great series lies not only in its storytelling through plot, but also in the thoughtful use of hair and makeup. Set against the picturesque backdrop of South Korea’s Jeju Island, the Korean drama When Life Gives You Tangerines exemplifies this beautifully.

Starring singer-actress IU and actor Park Bo-gum, the 16-episode series traces the lives of three generations of women—from the 1960s to the present day: Ae-sun’s mother, Ae-sun, and her daughter. While the beauty looks reflect the trends of their respective eras, the emotionally resonant narrative offers plenty of inspiration that still feels relevant and wearable today.

Natural “puppy” eyeliner 

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This eyeliner technique features a subtle downward flick that follows the eyes’ natural shape, rather than the typical upward cat-eye wing. The result: softly defined peepers that create an innocent, doe-eyed look.

Layered cut with bangs

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“One reason they (actors) change their hairstyles in dramas is to highlight the differences between time periods,” explains Oh Yura, hair director at Jungsaemmool’s Scotts Road flagship in Singapore. She cites IU’s layered cut with bangs as an example, noting that “since trends are cyclical, nearly all the styles featured in the show remain relevant today.” To channel IU’s look, add a texturising product—like a mousse or wave spray—for that extra boost of volume and movement.

Subtle smokey eye

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A smokey eye doesn’t have to be harsh or dramatic, as IU effortlessly proves. Paired with a vibrant headscarf, she wears inky mascara and softly smudged coal liner along the lash line for a more understated take on the look. A matte plum lip ties it all together, adding a polished finish with just a hint of vintage flair.

Blurred lip line 

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Instead of defining the shape of their pout, Korean stars like IU prefer to focus their lip products on the center of the lips, slightly overlining and blurring the edges with a lip crayon to create the illusion of a fuller pout sans harsh lines.

Natural brows

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For the show, IU kept her brows natural. If you’re not blessed with thick, bushy arches, you can lightly fill them in and tweeze any stray hairs outside your brow line to make your brows look fuller.

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