British fashion label Burberry is, without a doubt, the most innovative brand when it comes to being technologically advanced thanks to its creative director Christopher Bailey (pictured below preparing for the new collection).
One of the first brands to have a Facebook account, a Twitter account and to live stream its fashion shows, Burberry was also the first brand to establish “live” selling from its catwalk shows.
So, not only will you be able to watch the Burberry Prorsum Autumn Winter 2012 collection live from the comfort of your own home on Tuesday, February 21, 2012 at exactly midnight, but you’ll also be able to spot “must have” accessories and items for your new season wardrobe – and get hold of them before anyone else.
In order to get you ready for the show, Burberry – always on the cutting edge – have created a “trailer” to whet your appetite.
It includes interviews with top fashion insiders like Mario Testino and shots of other celebs lining up to attend a Berberry Prorsum show. The soundtrack is Butterflies & Hurricanes from Burberry favourites Muse and you get to see the brand’s creative genius Christopher Bailey working behind the scenes too.
So check out the cool preview trailer now, and bookmark this page and set your alarm so you don’t miss out on catching the live show!
WATCH THE BURBERRY PRORSUM AW2012 TRAILER:
WATCH THE LIVESTREAMING OF THE BURBERRY PRORSUM AW2012 SHOW: