The Mickey Mouse x Keith Harring collaboration by Coach is finally here
Starring Cole Sprouse and Kaia Gerber
By Shazrina Shamsudin -
You might have heard rumours about it, but the collection is finally here. Coach's collaboration with Mickey Mouse and Keith Haring is set to launch next Tuesday, December 29.
Offering a wide range of apparel and accessories, expect some of the brand's iconic silhouettes, including their signature leather bags decorated in Keith Haring's drawings, circa 1980, of the Disney icon. Other pieces include bags crafted in glovetanned leather topped with Mickey’s ears, a shearling jacket, totes, and sweatshirts printed with Haring’s artwork. As a matter of fact, you can also spot 'Andy Mouse' — Keith Haring's personal hero, Andy Warhol drawn as Mickey Mouse.
Alessandro Simonetti for Coach
But that's not all. As part of the launch by Coach, you'll also notice familiar celeb faces fronting the campaign. Shot by photographer Alessandra Simonetti, the campaign stars Coach family and friends Cole Sprouse, Kaia Gerber, Kōki, Xiao Wen Ju and Myles O’Neal.
Check out some of the key accessories and apparel from the collection:
The brand has also announced that they will be launching their very own Disney Mickey Mouse x Coach Exploratorium — an interactive digital experience — located at Jewel Changi Airport (22nd to 24th December) and Wisma Atria (25th to 27th December). At these roving displays, customers will get the chance to have a first look at the collection as well as watch exclusive videos featuring stars of the campaign, learn more about Haring and create their own street art as well.
There will also be a chance for you to win an item from the limited edition collection through the 'Spot the Mickey' photo contest held from 22nd to 27th December. 4 winners will be chosen and be notified via DM by 31st December 2020. To win, all you need to do is to simply follow these steps:
• Step 1: Activate the Mickey ears AR filter by scanning the QR code found on the Mickey x Keith Haring roving display
• Step 2: Snap a creative photo with Mickey and the Mickey ears AR filter
• Step 3: Post the photo onto your Instagram account (make sure your account is public) and hashtag #MickeyxHaringxCoach #SingapoRediscovers
• Step 4: Tag @ a friend in your caption
The Coach x Disney Mickey Mouse x Keith Haring collection will be available at Coach Wisma Atria and Jewel from 29 December 2020. Prices range from $145 to $3,400.