Best brown bags to buy – including Girls’ Generation Yoona’s $132 viral bag

Searching for the perfect brown bag? We round up the best styles to buy now, including Girls’ Generation Yoona’s viral $132 favourite.

Photography: Angela Guo, Creative Direction: Lena Kamarudin, Floral styling: Fawn World
Photography: Angela Guo, Creative Direction: Lena Kamarudin, Floral styling: Fawn World
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A brown bag offers the same versatility as black but with far more character. While black can feel predictable, brown adds warmth, depth, and a sense of effortless polish to any outfit. It pairs just as easily with neutrals, denim, and tailoring, yet feels softer, richer, and more fashion-forward — making it the chic choice for elevating everyday looks without trying too hard.

Le Click Medium Square bag in nubuck, $4,550, Alaia

Alaia

Beatrix large tote bag, $4,350, Gucci

Gucci

LV Biker PM, $5,900, Louis Vuitton

Louis Vuitton

Small Izzy bag, $2,100, The Row

The Row

Brooklyn 39 suede tote bag, $822, Coach

Coach

Belted suede tote, $1,825, Toteme at Net-a-porter.com

Net-a-porter


SIAC3053 Flowback Brown bag, $132.10, Siyazu

Siyazu
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