Confidence and beauty: New fragrance collection is made for the dreamer in all of us
The new collection of scents from Tory Burch’s Essence of Dreams is the perfect pick-me-up this holiday season
Think back to the last time that a memory or emotion was immediately brought to mind when you caught a whiff of a familiar scent.
Perhaps it was a lingering scent in the room that reminded you of the corridors you once played in as a child. Or the familiar aroma of something being cooked that harks back to dinner time at your grandmother’s house, watching plates of food laid out in front of you.
Scents have a magical way of transporting us into a memory, or transforming the way we feel. What if they could also inspire feelings of hope, freedom, and unbridled happiness?
That’s what Tory Burch’s new collection – Essence of Dreams – aims to deliver. By capturing that elegance and beauty in a bottle, each fragrance is created to take you on a new sensorial journey. Much like how our dream states can lull us into a sense of peace, love, magic and freedom, her fragrances take these intangible feelings and turn them into an elegant reality.
The Essence of Dreams collection couldn’t have arrived at a better time, too. With the holiday gifting season here, these lovely stocking stuffers are an ideal way of expressing affection to your loved ones, or even to yourself.
Each bottle embodies Tory Burch brand’s signature elegance, femininity, and inspiring confidence. Imagine the joy you or your intended recipient would feel each time you open up the bottle to use it.
“I have always been fascinated by scents – the way they can connect us to memories and inspire emotions,” Tory says. “I wanted to create beautiful, uplifting fragrances that remind us to follow our dreams and imagine a world of endless possibilities.”
For the Essence of Dreams collection, Tory and her team drew parallels from nature to inform the notes that go into each bottle – think wood, florals, spices, and even whiffs of saltwater. These inspiration points are turned into the highest quality botanicals and oils that go into each bottle.
The collection explores five dream facets: love, joy, freedom, magic, and peace. Each scent builds upon a set of ingredients that aim to evoke these sentiments and conjure up exquisite sceneries with every whiff.
The year-end holidays often stir up feelings of love, sweetness, warmth, and familiarity, and it is these traits that the Sublime Rose scent draws upon.
Warm woody notes build a grounding undertone for the scent to bloom from, while timeless rose notes are key to evoke the idea of romance. Sublime Rose is rounded off with blackcurrant that adds a lush and leafy balance to the entire scent bouquet. Together, it is a fragrance that conveys sensuality and love.
Those who are on the market for a jubilant fragrance will find joy in Mystic Geranium. Bright geranium floral notes are mixed with the zesty yet woody profile of bergamot, and musk is also added to create a femininity and softness to the scent.
It’s as if you woke up in a summer dream, and you’re taking a slow walk through a verdant orchard in the clouds. Mystic Geranium is a scent of pure, energetic joy.
Next, the Essence of Dream collection transports you to a state of freedom with Electric Sky. The scent’s name draws to mind images of a desert landscape after a storm, with wood and lush floral fragrances seeping into the air in a heady blend that inspires possibilities.
Here, Electric Sky combines lavender, wood, and the refreshing notes of cactus flowers to paint an image of adventure, discovery, and freedom.
From the liberated to the mystical, we come to Cosmic Wood. Sometimes, our dreams take us into enchanting places – where everything and anything is possible – and Cosmic Wood aims to capture that sense of magic.
To do this, it employs an alchemy of captivating and sensual vetiver and spicy cardamom, with sparkling notes of jasmine intermixed for balance.
Last, but certainly not least, we arrive at the serenity of Divine Moon. Think of a midnight garden, where a pearlescent moon beams down upon an enchanted hideaway.
In Divine Moon, the rare Lady of the Night bloom takes centre stage – light, floral, and a little musky. Notes of honey and citrus then round off the scent, thereby creating a perfume that soothes you into an alluringly gentle mood. You are at peace, again.
The Tory Burch Essence Dreams collection starts at $125 (50ml). Discover the full collection exclusively at the Tory Burch counters in key department stores, and redeem complimentary fragrance samples, or visit www.toryburch.com/en-us/fragrance/essenceofdreams to purchase.