Calling all lovers of K-fashion and beauty; There’s a new Korean fashion leader in town, and it’s here to change the face of fast fashion in Singapore.
The popular South Korean brand Twee opened its inaugural flagship store at 313@Somerset in late February 2018. The 4,030sf flagship store carries a wide range of affordably-priced Korean runway-inspired apparels and accessories.
So what sets Twee apart from other major fast fashion giants, aside from the fact that its diverse collections are all designed by its in-house Korean designers? For one, Twee promises to bring in more than 400 new styles for women and men every month. This means you’ll probably see a store full of updated, up-to-trend pieces when you drop by monthly, so you’ll practically have a brand new shopping experience every time.
What you’ll find here, as with all other 40 Twee stores in South Korea and 11 stores overseas, is a bevy of everyday staples and chic apparels. Available only at the Singapore store is an exclusive Party Collection of premium dresses created specially for the flagship.
Prices for women's clothing and accessories range from $29.90 to $120 while the exclusive dress range carries pieces from $200 to $300.
Beauty lovers will also be delighted to know that the store carries an entire range of products from Korean cosmetic brand Superface, which is famous for its makeup and skincare products that are made with a host of skin-loving ingredients such as Vitamin C and Vitamin E . These will help you to achieve that coveted Korean glow. As of now, the brand is only available in Korea, New York and Japan, making Singapore the fourth country to carry the brand.
Here’s the best part: Every time you buy something from the Twee store, you’ll get a free Superface makeover in the store by makeup artists who are on standby.
The brand plans to launch new stores in Tokyo and Shanghai later this year and also expand its reach in the Singapore market, so perhaps we’ll see more of the trendy label soon.