10 outfits to buy from H&M Studio's whimsical SS21 collection

For The Treasure Forever collection, H&M Studio pays homage to whimsical and carefree fantasies and fairy tales

Share this article

Sure enough, you've probably seen a few of H&M's line of new collections over the past few months. For instance, its highly-raved collaboration with Simone Rocha, the annual CNY range and its ambitious partnership with American denim label, LEE.

So what's in it for us this February? Enter H&M Studio's Treasure Forever collection that's launching on 18 February 2021. Offering strong sartorial hits with versatile modern casuals, the whimsical collection infuses the timeless appeal of enchanted explorers and daring dreamers. Within this collection, find key pieces like its jacquard knitted sweater, fringed black sweeping dress and the over-the-knee black boots — with most of these pieces crafted from sustainably-sourced materials.

'We wanted to capture the attitude of a confident and self-expressive explorer, so there are lots of bold pieces with under-the-sea references. The fringed skirt feels almost octopus-like, whereas the cropped painted leather jacket is a modern take on a maritime classic. Similarly, we added elements, such as tendril-like curls and irregular buttons, so that pieces feel as if pulled-from-the-ocean.’
— <em>Angelica Grimborg, Concept Designer at H&amp;M Studio.</em>

To add some pizzazz to your look, the electric colour palette from this collection is perfect. Think — shades of coral-orange and neon yellow, balanced by neutral tones of beige and black — all of which are inspired by treasure and the aquatic creatures.

Now, if this collection tickles your fancy, then you're in luck. Ahead, we've rounded up 10 outfits to cop from this new whimsical collection.

#1: Neon Yellow Velour Trousers ($119) and Tasselled Strappy Heels ($159)

Credit: H&M
1/10

#2: Cream Blazer ($219) and Tasselled Strappy Heels ($159)

Credit: H&M
2/10

#3: Black Fringed Sheer Shirt ($119), Leather Shorts ($209) and Shield Shades ($64.95)

Credit: H&M
3/10

#4: Striped Shirt ($94.95), Leather Shorts ($209), Black Thigh High Boots ($219) and Body Jewellery ($84.95)

Credit: H&M
4/10

#5: Orange Maxi Dress ($109) and Body Jewellery ($84.95)

Credit: H&M
5/10

#6: Cropped Ribbed Sweater (84.95) and Cream Wide Leg Sweatpants ($84.95)

Credit: H&M
6/10

#7: Striped Sweater ($64.95) and Sequin Tassel Trousers ($209)

Credit: H&M
7/10

#8: Frilly Blouse ($94.95), Black Corset ($94.95), Leather Shorts ($209) and Thigh High Boots ($219)

Credit: H&M
8/10

#9: Pink Knit Sweater ($119) and Tasselled Strappy Heels ($159)

Credit: H&M
9/10

#10: Double Breasted Blazer ($219) and Black Thigh High Boots ($219)

Credit: H&M
10/10

H&M Studio S/S21 will be available exclusively on hm.com from 18 February 2021. Prices range from $19.90 to $299.

Share this article