These Diesel bags are having a moment now and we're here for it
Could this be this season's new It bag?
By Shazrina Shamsudin -
Trends come and go but it seems that Y2K styles like the ones by Diesel are here to stay (for the time being). In recent months, Glenn Martens' Diesel collections have been garnering lots of attention — with the Y/Project designer bringing new energy to the label. Having made micro bags a focal point this summer, Glenn Martens has taken Diesel from a nearly forgotten brand to one of the biggest labels in the fashion scene right now. In fact, the brand also comes in ninth place in the top 20 list of the hottest fashion brands in the world in Q2 2022.
But what is it about Diesel that’s got everyone going buzzing about? Sweeping the globe is the brand’s 1DR bag.
While much of the classic conventional hallmarks are still present in his designs, like its branding and handles, the range now features Glenn’s unique and off-beat signature codes in the brand’s napa leather bag line.
With most designs priced below $1,000, Diesel’s new It bag is fast becoming a popular favourite amongst the masses for its trendy design and affordable price tag — and it seems like some of fashion's biggest names are ditching luxury giants for more affordable options.
Celebs like Emma Chamberlain, Kylie Jenner, Miley Cyrus, Megan Thee Stallion, Lil Nas X, and Angus Cloud have all been spotted wearing the brand and we’re not surprised that it’ll soon be going up the charts of the hottest fashion brands for the next quarter.
The 1DR bag comes in a wide variety of options. To have a look at some of our favourites from the range, keep on scrolling.
Diesel 1DR bags are available at Diesel boutiques and online at Farfetch.