Black Friday 2023: Cult-favourite Korean and Japanese skincare beauty deals to snag right now
From TikTok-viral sunscreens to serum sensations, get your hands on these products that have taken the beauty world by storm
Black Friday and Cyber Monday weekend is finally here, and it's time to go all out! Whether you're all about that K-beauty glow or you swear by J-beauty minimalism, now's your chance to snag your cult faves.
Get ready to fill your carts with everything from the viral Beauty of Joseon sunscreen to those irresistible rom&nd lip tints, not to mention the must-have Japanese sheet masks and essences. Trust us, these deals are too good to miss!
Exclusive SPH offer for readers:
Get an extra $10 off when you spend $80 or more at Amazon.sg. Offer ends Mon 27 Nov. Hurry, limited codes available every day! Collect promo code here.
Jump to:
Best Black Friday K-beauty deals
Best Black Friday J-beauty deals
Best Pre-Black Friday Deals 2023: Korean beauty products
Goodal Green Tangerine Cream (50ml)
This potent cream that targets dark spots is packed with vitamin C-rich tangerine extract and niacinamide, to brighten skin. Containing 67% of Jeju green tangerine extract and twice the amount of niacinamide compared to the previous version, the low-irritant formula will leave your skin revitalised and glowing. Use together with Vita-C serum for maximum effect.
Anua Heartleaf Pore Control Cleansing Oil (200ml)
Embrace the beauty trend of “oil-pulling” to get rid of annoying black heads with this gentle yet effective cleansing oil.
Infused with heartleaf extract, it effortlessly removes dirt, makeup, and excess sebum without clogging pores. This hypoallergenic formula is ideal for acne-prone and sensitive skin, ensuring a refreshing finish through its unique emulsification process.
COSRX Advanced Snail 92 All in one Cream (100ml)
This viral cream contains snail mucin, one of the most popular ingredients in K-beauty for its multiple benefits – from hydrating dry, dehydrated skin, to brightening dark spots and even boosting collagen production.
Enriched with 92 per cent Snail Secretion Filtrate, it hydrates, soothes, and evens out skin tone.
Morevoer, a reviewer said that it's "good for healing skin acne and restoring skin barrier”.
Beauty of Joseon Relief Sun: Rice + Probiotics (50ml)
This lightweight, creamy sunscreen that melts into your skin went viral on social media earlier this year – and for good reason.
Enriched with 30 per cent rice extract and grain fermented extracts, it moisturises and nourishes, leaving a natural glow without a white cast.
Ideal for layering under makeup, it provides effective SPF and PA protection. A must-have this Black Friday for those seeking a non-sticky and soothing sun care solution.
$16.80 $34.02 51% off
Nature Republic Soothing & Moisture Aloe Vera 92% Soothing Gel 3pcs (250ml each)
Infused with 92 per cent California aloe vera, this multi-purpose gel is your go-to for hydrating and rejuvenating from head to toe.
Whether it's soothing sun-kissed skin, refreshing tired legs, or adding a touch of hydration to your hair, its cooling effect is a blissful retreat for your skin – no wonder it’s been a fave for K-beauty enthusiasts for years now.
$21.85 $31.90 32% off
Mise En Scene Perfect Serum Duo Power (80ml each)
Stock up on this cult favourite hair serum this coming Black Friday with this sweet double deal. This award-winning Korean hair elixir puts the shine back in damaged tresses. It’s infused with a blend of seven natural oils, such as olive and argan, to transform damaged hair – from reducing tangled tips, to improving split ends and brittleness, and keeping hair moisturised.
Plus, it has a refreshing fruity floral scent, with sweet citrus and hints of musk.
$29 $34.20 15% off
rom&nd Juicy Lasting Tint
Dry matte lips are out, vibrant juicy lips are in. This Korean cult favourite lip tint offers a high-pigmented, long-lasting colour with a lightweight, non-sticky formula.
Choose from 20 vibrant shades for a glossy, plump look that transitions to a subtle tint. Its candy-coated gloss intensifies over time, making it a perfect pick for a juicy, eye-catching pout.
I'M From Honey Mask - Natural Herbal 38.7% (120g) (deal currently unavailable/expired)
With a generous 38.7% real honey content, this mask supports skin elasticity and deep moisturisation. Packed with nutrients, it nourishes your skin from within, leaving it supple and radiant. Apply after toning and let it absorb, then finish with a moisturiser for maximum hydration. Made with Jiri Mountain honey, this pure unprocessed honey mask provides a soothing effect while delivering nourishment to your skin.
$39.17 $54.40 28% off
I'M From Mugwort Mask (110G) (deal currently unavailable/expired)
Formulated with mugwort as a key ingredient, this wash-off mask calms, moisturises and nourishes the skin. Korean mugwort is rich in vitamins and minerals and known for its calming and detoxifying effects, as well as its ability to restore youthful skin. Apply a thick layer on your face after cleansing. Leave on for up to 10 minutes before rinsing. This gentle mask is suitable for everyday use.
$27.52 on Amazon (21% cheaper than the current retail price on Guardian)
d'Alba Italian White Truffle Double Serum & Cream (70g) (deal currently unavailable/expired)
This innovative gem by the luxury Korean beauty brand is a two-in-one wonder.
On one side, you’ve got a serum made with ceramides and centella asiatica to hydrate and soothe. On the other side, a firming cream made with nourishing oils and vegan collagen.
Whether you mix them or use them separately, your skin is in for a treat.
Haruharu Wonder Black Rice Hyaluronic Toner (150ml) (deal currently unavailable/expired)
This toner is an essential for those seeking intense hydration without the harshness of alcohol and synthetic fragrances. Crafted with a blend of fermented black rice, fermented bamboo shoots, hyaluronic acid, and vegetable-derived glycerin, the soothing elixir cares for sensitive skin. Lavender essential oil has a gentle scent that doesn't irritate your skin. It’s suitable for soothing dry skin and promotes a luminous skin tone.
Best Pre-Black Friday Deals 2023: Japanese beauty products
pdc Wafood Made Sake Kasu Facial Cleanser (170g)
This facial cleanser attained cult status since actress Fan Bingbing raved about this product on social media.
Infused with sake kasu essence from Kawamoto wine in Kumamoto Prefecture in Japan, this foaming cleanser not only purifies and brightens but also moisturises, leaving your skin smooth with a sweet sake fragrance.
Its rich blend of sake kasu extract, rice fermentation filtrate, and other natural ingredients helps to soften dead skin cells and reveal a brighter complexion.
Sunplay Skin Aqua Tone Up UV Essence SPF50 PA++++ (80g)
This “tone up” Japanese sunscreen is known for its tinted, colour-correcting capabilities. Its unique lavender hue instantly brightens, correcting yellowish undertones for a translucent look, while iridescent strobe pearl powder helps conceal imperfections.
Infused with vitamin C, hyaluronic acid, and pure Nuance complex, it nurtures clearer, more supple skin.
This water-proof formula is also suitable for daily use on both your face and body.
$11 $29.93 63% off
SK-II PITERA Power Kit Fantasista Utamaro Limited Edition 3pc
This 3-piece kit is perfect for achieving crystal clear skin. It includes SK-II’s iconic Facial Treatment Essence, a lightweight liquid that moisturises, softens, smoothens skin texture, and reduces the appearance of dark spots and fine lines. The R.N.A.POWER Cream delivers intense hydration to restore the skin's youthful radiance, while the Facial Treatment Cleanser gently removes impurities for silky soft skin.
$98.18 (25% cheaper than the current retail price at Takashimaya)
Heroine Make Kiss Me Long Stay Sharp Gel Liner
Keep your eyeliner game on point with this liner that boasts a super-fine 1.5mm tip for precise application.
Infused with beauty essences like hyaluronic acid, collagen and chamomile, it nurtures your delicate eye area too.
Best of all, the waterproof formula also withstands tears and perspiration.
Tsubaki Premium Ex Repair Mask (180g)
Unlike traditional hair masks, this top-selling Japanese hair mask needs virtually no waiting time after application.
Its blend of camellia oil and royal jelly deeply nourishes and hydrates, while its luxurious floral-honey scent makes your mane smell fragrant.
Perfect for a quick, effective hair transformation before the festive season.
$13.10 $21.90 40% off
SK-II Facial Treatment Essence (230ml)
This product needs no introduction – and if you’ve been waiting to get your hands on one (or replace that empty bottle), now’s the time.
Infused with over 90 per cent Pitera, this essence is a powerhouse of nutrients, tackling everything from uneven skin tone to visible signs of ageing.
Biore UV Aqua Rich Watery Essence SPF50+ PA++++ (70g)
Protect and hydrate with this lightweight, water-resistant sunscreen that doesn’t leave a white cast.
Enriched with hyaluronic acid, royal jelly extract, and moisturising butylene glycol, it offers even coverage at a micro-level and is incredibly lightweight, even during reapplication.
It has a light, non-sticky texture and can be used on both your face and body – even doubling up as a makeup base.
$13.70 $20 32% off
Hada Labo Gokujun Premium Hyaluronic Lotion (170ml) x 2 piece set + sachet
When it comes to skin hydration, Hada Labo’s hyaluronic acid lotions are some of the most beloved in the market.
Get even more value with this set of two. Enriched with hyaluronic acid for deep, lasting moisture, it offers a rich yet comfortable texture that leaves thirsty skin feeling nourished and healthy. It's free from fragrances, oils, alcohol and parabens, so even those with sensitive skin can use it.
AXIS-Y Dark Spot Correcting Glow Serum (50ml)
Target dark spots and hyperpigmentation with this serum that went viral on Tiktok this year. This potent yet gentle formula contains 5 per cent niacinamide and papaya extract to transform your skin and give it a brighter, more even complexion.
Ideal for all skin types, including sensitive and acne-prone, its vegan squalane ensures deep moisture too.
Melano CC Intensive Repair Mask (20pcs) (deal currently unavailable/expired)
Keep pesky dark spots and acne scars at bay with this mask that’s packed with Vitamin C. Plus, there's vitamin E to get your blood flowing for that healthy glow.
Prices are accurate at the time of publication.
More Black Friday 2023 deals
Check out our full coverage of all Black Friday deals at these other publications:
All the items are independently selected by our editorial team. If you buy something through our retail links, we may earn an affiliate commission. But we only recommend products we love. Promise.