Here's what every fashion girl in Singapore needs to own now
And BHG offers something for every occasion that fashion girls would love
By Sean Tham -
Dressing up for Phase 2 is definitely different from before. In the new normal, your mask is a part of your outfit. But that doesn’t mean you should give up on your OOTD – don’t let the mask steal the attention from your outfit! There are ways to look 10/10 even when the mask is covering half your face, and these new stylish offerings from BHG Singapore can help.
These brands, which are exclusive to BHG Singapore, offer quality clothes and accessories at affordable prices, including two new-to-BHG footwear labels: Stilmoda from Italy, and Genuins from Spain.
Even if you’re not dressing up for work, these picks will inspire you to dress up every time you step out of the house. After all, looking good is the key to feeling good. Here are our top picks.
Brand to go for: Societe
As dinner dates can only last till 1030pm now, that means you have a shorter amount of time to spend with your beau. To fully maximise your date night, you'll have to head over to the restaurant from your 9-to-5. In other words, there's no time for an outfit change.
Don't fret. Enter Societe, a minimalist local fashion label that offers timeless clothes with elegant pleats and asymmetrical details for that touch of sass without looking OTT – perfect for the modern, working woman. The best part? You'll look good and feel good when you strut in and out of the office.
Price range: $39.90-$129.90
Available at BHG Bugis, Bishan and Jurong and BHG Online.
Brand to go for: Stilmoda
Afternoon tea sessions are usually located in hotels or luxe restaurants, so it's only appropriate to don a pair of glamorous heels. But if heels cause your ankles to throb, here's the solution: Stilmoda, a footwear brand that offers fancy yet comfy shoes.
Established in 1976, this Italian label offers quality comfortable flats that are made from top-notch leather sourced from around the world. This season's latest offerings include simple yet trendy ballerina flats with a silver- (pictured above) or gold-tone upper. It'll definitely turn heads when paired with a white midi cotton number.
Price range: $109-$139
Available at BHG Bugis and Jurong and BHG Online.
Brand to go for: Otona Mode
Forget denim shorts – these cool, casual pieces from Otona Mode are perfect for our balmy weather, especially when you’re doing alfresco for brunch. Why? They're highly functional, sporting drawstring details (which you can easily loosen after a hearty meal) and pockets (if you don't see the need to tote a purse around).
For its Spring/Summer collection, the local fashion label took inspiration from the paddy fields of Japan, translating them into flowy numbers in warm neutrals, like khaki, rust and sand. Rock this khaki dress (pictured above) with a pair of white strappy sandals and a braided cross-body bag.
Price range: $39.90-$99.90
Available at all BHG outlets and BHG Online.
Brand to go for: Genuins
Heading to the shops this weekend? Well, a comfortable pair of slides is essential so you can easily slide out of them when you’re trying on shoes or clothes. If you’re all about maximum comfort with minimal details, this Spanish footwear label is for you. Founded in 2014, Genuins offers shoes that promise to help distribute your body weight equally, thereby alleviating the pain from long distance walks. These look great with a white T-shirt and cotton chinos.
Plus, they’re ethically made too – 80 per cent of the materials used are animal free, and the brand follows strict European regulations during production to reduce its carbon footprint.
Price range: $89.90-$119.90
Available at BHG Bugis, Bishan and Jurong and BHG Online.