If you love the personal style of popular Singapore blogger and Instagram star Velda Tan, you will be excited to hear the you’ll soon be able to shop her style, for Velda is launching her very own clothing line Collate The Label.
While the news hardly comes as a surprise given her style savvy — Velda was one of the three founding co-owners of e-store Love Bonito — the bigger news is how it will be launched; on the runway of Singapore Fashion Week in May 2015.
Velda Tan wearing a dress from her womenswear line Collate The Label. Image: Collate The Label
Already a regular attendee at fashion events, this style blogger will get the chance to debut her brand’s Pre-Fall 2015 collection on the runway during Singapore Fashion Week. Selected pieces will go on sale shortly after the catwalk show as well, via the Collate The Label e-store.
Described as an “affordable luxury clothing line”, Collate The Label will apparently be all about classic styles and silhouettes; likely plenty of office-friendly pieces, from what we’ve seen from her Pre-Fall 2015 campaign images so far.
Plus, Velda Tan’s stylish OOTD (outfit-of-the-day) Instagram snaps helps us get an idea of her style and what we can expect for her womenswear line.
1. THE PEPLUM DRESS
Collate The Label Pre-Fall 2015
She’s already rocking this peplum midi dress in green, in one of the official images for Collate The Label, also destined to be the must-have office lady dress. Velda even wears the dress better than the model, thanks to her curvy figure.
2. THE SLOUCHY PANT SUIT
Collate The Label Pre-Fall 2015
It’s “relaxed chic” at its best, while still being work-appropriate. Again, it’s already featured in Collate The Label’s campaign. With Velda’s love for suits and wide-leg pants, you can be sure that there’s more to come.
3. THE SEXY JUMPSUIT
Image: Velda Tan/ Instagram
As this style blogger knows, it’s a polished staple piece that will replace your little black dress; you’ll find it all over her Instagram, so you’re likely to see at least a jumpsuit or two in her new line too.
4. THE LONG VEST
Image: Velda Tan/ Instagram
This girl really loves her vests; her tried-and-tested combination consists of a vest with a matchy tank and pants; a similar piece is sure to be part of her label’s first collection.
The Collate The Label Pre-Fall 2015 catwalk show will be held during Singapore Fashion Week 2015, which will run from May 13 to 17, 2015. Watch this space for more information on the show soon.