From The Straits Times    |

The Good Fellas is a unique men’s lifestyle and fashion event organised by Marcella (Singapore’s largest custom apparel retailer) in an effort to give back to society.

The event boasts an array of 20 brands, publications and homegrown acts in a carnival-esque setting like coffee from Papa Palheta, watches from Daniel Wellington and Timex, sound gear from Jays and many more. You can shop exclusive deals, get groomed, savour sweet treats, enjoy a cuppa, down a cold one, play games, pose for the camera and groove to the music – all at one place.

This year, the beneficiary of choice is the Association of Women for Action and Research (AWARE). All the participating brands have pledged 20 per cent of all proceeds to AWARE to support the fight for gender equality.

With the recent issues of violence against women throughout 2014; the Delhi rape case and the viral appeal of the UN’s HeforShe Campaign and Emma Watson’s viral speech, this event has been created to advocate gender equality as a style essential for the modern man and enhance Singaporeans’ awareness.

So grab your boyfriends, fathers or brothers and unwind, have some fun and do your bit for charity!

The Good Fellas is happening on March 28, 2015, at Club KYO from 12pm to 7pm.

Coach ID Lanyard
Now $75
Original price: $168
Shop Now
Jabra Elite 4 Wireless Earbuds
Now $88
Original price: $162
Shop Now
BaByliss Air Pro 2300
Now $63
Original price: $144
Shop Now
Abib Collagen Eye Patch
Now $19
Original price: $35
Shop Now