Michael Kors has donated $1 million to help the victims of Hurricane Sandy.

The superstorm tore through areas of the east coast of America, leaving over 100 people dead and causing devastation to vast swathes of the country.

Michael has confirmed he is giving money to the American Red Cross Disaster Relief Fund in an effort to help people in the north east of the country.

“As a New York-based company, to see so many of our employees, customers and neighbours so greatly affected by Hurricane Sandy is unfathomable,” he said in a statement.

“Being a lifelong New Yorker myself, born and bred on the beaches of Long Island, to see this devastation and loss is heart-breaking. We are making this donation in hopes that we can help all those whose lives have been irrevocably altered by Hurricane Sandy.”

The Council of Fashion Designers of America (CFDA) is also stepping in to help, launching the Fashion for Sandy Relief initiative. It starts with an auction with prizes up for grabs including a stay at Tommy Hilfiger’s estate and the chance to attend a fashion show with US Vogue editor Anna Wintour.

Tory Burch is working with the organisation on a designer sale, where high-end items will be on sale to raise money for the clean-up operation.

While Michael is serious about helping those affected by the hurricane, he has shown his more humorous side in a new interview. The star discussed how people can stay fashionable, using a dating analogy to get his point across.

“She should take the same approach she takes to guys: there’s great fling material, and then there’s great husband material! Apply that to your wardrobe and it means invest in the key pieces you’ll want to spend time with season after season, the pieces that will help define your style,” he told CBS Watch magazine. “Don’t invest major money in the trendy pieces that will feel old by this time next year. Like dating that guy just for fun – it’s not to say you shouldn’t do it, just don’t sink a lot into it!” – COVER MEDIA