Amanda Seyfried new face of Givenchy fragranceAmanda Seyfried is the new face of Givenchy’s iconic perfume Very Irresistible, the French house announced May 2.

Seyfried steps up to replace Liv Tyler, who sang in the ad video of “Very Irresistible Givenchy Electric Rose” in 2012.

Amanda Seyfried has starred in 20 movies, including “Mamma Mia!” and “Les Miserables.” The American actress has also featured on the cover of several magazines, but has rarely appeared in ad campaigns. She has already posed, however, in a campaign for Shiseido.