Cleansers are one of the most underrated steps in a skincare regimen. Perhaps it’s because they get washed off so quickly that once they’re out of sight they’re out of mind. How many of us can even say we commit enough time to the cleansing step?
But if you’ve ever gone searching for a cleanser it’s obvious how important and tricky to nail they are. Matching the right cleanser textures to your skin type makes for a deeper, more effective cleanse. And clean skin is the bedrock on which all the other, arguably more exciting, skincare steps and products build on.
There’s a lot of variety in the cleanser market these days, and beauty brands are innovating and coming up with new textures that offer more options and solutions for a variety of skin types. Here are our picks.