Think of bag charms like jewellery. You throw on a necklace or a pair of earrings and it quickly amps up your outfit. Bag charms do the same thing — some elevate your carry-alls and make them way more sophisticated, while others are just so darn cute that they make others take a second look. Long story short, they add visual interest, colours and textures and is another way to show off your personality and style.
We’ve scoured the Internet and gathered 18 bag charms, from the pretty, the cool to the downright adorable, that you need to hang on your bags now. PS: Some of them double up as key or coin holders so they’re not just cute embellishments!
Everyone knows the iconic Kelly bag from Hermès, but did you know that it also inspired an adorable character called Kellydole? The anthropomorphic bag was based on a drawing by the ex-executive chairman of Hermès, Jean-Louis Dumas, in 1999. Today, it makes a reappearance in the form of this 55 x 66 x 27mm bag charm in the French brand’s SS ’21 collection. The name “Kellydole” is a play on “Quelle idole”, which means “What an idol” in French. Featuring the brand’s Sellier construction (known for its sharp edges and visible stitching), the bag charm has a complex assembly of gussets to accommodate the side straps (the hands), plus a swivel clasp (the nose) that makes it fully functional. Use it to stash precious gemstones, AirPods or even a lipstick. It’s sure to put a smile on your face, and who doesn’t need that right now?
Nothing beats putting a cherry on top of your look with a bag charm that’s designed, well, like a cherry. Made with calfskin, this Loewe bag charm features cherries and leaves as well as a looped strap and palladium Anagram dice that you can easily hang onto your bag to add a splash of colour to your look.
Accessorise your Fendi Baguette with this beautiful charm. Crafted in white sheepskin, this particular piece features a zip, leather strap and clip with customised logo plate, that adds more texture to your look. Eponymous to its name, this bag charm also takes after the look of a toast — of which, in our opinion, is a really cute accessory that’s hard to resist.
Celebrating the House’s iconic monogram flower motif, this bag charm is one that will add a pop of colour to any designer bag of yours. Featuring gold-colour hardware and enamel, this bag charm boasts an eye-catching design and an immaculate attention to detail along with the finely engraved Louis Vuitton signature on the clasp.
What’s not to love about this adorable miniature Hermes bag charm crafted in Milo lambskin and Swift calfskin. Not only is a true feat of master craftsmanship but it’s also reminiscent of the emblematic Hermès bag.
For all the feline lovers all there, this Accessorize cat bag charm is one you can’t pass over. The hot pink faux fur pom-pom also adds a fun pop of colour to the usual black or brown bags (or any other, to be honest) found in our wardrobes.
While a printed scarf is definitely not a bag charm, we’re including this here because of how pretty the slinky cloth looks when knotted around a bag strap. This method will also make your bag look instantly more expensive and bougie.
Doubling as a pouch for your keys or coins, we’re obsessed with this Charles & Keith design as it looked like someone shrunk a handbag with chain shoulder straps to miniature proportions. It could even double up as a piece to hold your AirPods or wireless earbuds.
Photo: Charles & Keith
Even if you’re a minimalist at heart, it doesn’t mean that bag charms aren’t for you. Take this leather tassel bag charm from Bynd Artisan: it is sleek, modern and easy to match with any bag. It is also available in eight different colours from black to slate grey and peachy pink.
Photo: Bynd Artisan
Maybe you grew up playing with dolls or dreamt of being a prima ballerina one day. This Bonia feathered creation, aptly named Odette after the character in Swan Lake, is perfect then, as it adds an ethereal grace to whichever bag you adorn it with. They also have an Odile version that’s dressed in a white gown.
Grew up loving Jurassic Park? Then you’ll love this fun metal dinosaur bag charm from Coach. We also love its colour-shifting design and the inclusion of a cool lightning bolt.
Are you the Queen Bee? Make your status known with this handcrafted, 100 per cent wool yarn (read: super fluffy) bee-shaped bag charm from Irish designer JW Anderson. This whimsical design is limited edition so get yours before they fly off the shelves.
Photo: JW Anderson
Can’t get enough of Burberry’s iconic trench coat? Profess your love for it by adorning your bag with this too cute Thomas Brown bear — in the signature plaid pattern no less — who is wearing the outerwear with such style. The bear is also made with cashmere so it’s super soft and huggable too.
The first time we saw this adorable elephant bag charm from Loewe, we were instantly hooked. Available in a variety of colourways and materials including shearling, this charm also doubles as a coin purse to keep your loose change organised. Loewe also has different animal charms — panda, mouse and bunny, to name a few — to cater to your favourite animal.
Bottega Veneta does its Intrecciato woven leather technique well and they know it. Here, it is applied to a miniature charm version of its Maxi Cabat tote and is also available in burnt orange and a black and white design. Love.
Photo: Bottega Veneta
Give your circle or bucket bag an edgy touch with the Givenchy angular leather bag charm inspired by the newest Mystic bag that was launched as part of the brand’s Pre-Fall 2019 collection. The charm is available in smokey grey (pictured) or a softer pale pink colourway.
We love pom-poms as bag charms because 1) they’re soft AF and 2) they add a a girlish charm when juxtaposed against any leather bag in our collection. These Fendi creations are also made in eight other colour options including sunny yellow, jet black and powder blue that you could interchange to match your OOTD.