When it comes to the stuff that goes into our pet’s food bowl, we want what’s best for them. But with the dizzying array of food options and information on the Internet, it can quickly become confusing. Is commercial kibble good enough for our pets? What about homecooked food?
We directed our questions to the team behind PetCubes, a local company that makes fresh, human-grade meals for dogs and cats. CEO Desmond Ng was initially a customer of the brand, before taking over its reins in early 2020. He later roped in Dr. Francis Cabana, a wildlife nutritionist as well as a former advisor at the Singapore Zoo, as the company’s Director of Nutrition. Together, they create food formulas that they deem biologically appropriate for pets, including a nasi lemak-inspired pack that was launched for National Day.
Below, the duo shares with us how they started at PetCubes, common feeding mistakes made by pet owners, the safety of a raw diet for pets, and more.