22 fashionable charms to add to your jewellery collection

These trinkets may be small and seemingly unassuming, but the market for pretty charms packs a hefty punch.

According to a 2018 report by Financial Times, the humble charm had revolutionised the jewellery industry and created global names out of brands such as Pandora, a Danish brand that saw its revenue grow more than sixfold from DKK3.5bn (S$716m) in 2009 to DKK22.8bn (S$4.66b) in 2017.

Other brands are also beginning to recognise the allure of the charm, especially since it has still remained popular amongst the younger demographic and those seeking to use the charm to express themselves and commemorate milestones in life.

Local jewellers Poh Heng and Lee Hwa are two that have added their names to the mix, as both released their version of a charm collection in 2016 and 2018 respectively. Another newcomer to the scene is Australian label Wanderlust + Co, which recently revealed its Make It Yours debut charm collection in February.

So if you’re as in love as we are with these beautiful adornments, read on for our favourite pieces from brands such as Tiffany & Co., Pandora and Thomas Sabo and give your jewellery some much-needed refreshing.

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Accompanying accessories: Bracelets and necklaces.

Show your support while looking good by getting this adorable elephant charm that is part of Tiffany’s Save The Wild initiative. An impressive 100 per cent of the collection’s profits will go to the Wildlife Conservation Network, a non-profit that supports wildlife conservation programmes around the world. Available in rose gold, sterling silver and a mix of both, there’re also rhino and lion charms if elephants are not your thing.

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Accompanying accessories: Bracelets and necklaces.

Show your appreciation to the strong females in your life (or even yourself because who needs a man?) by gifting them this 18k yellow gold girl power tag, that was inspired by archival Tiffany price tags. Best of all, it’s even adorned with a girl’s best friend: Diamonds. Also available in rose gold and sterling silver.

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Accompanying accessories: Bracelets and necklaces.

Are you a newlywed? Remember the happy occasion by getting this “Just Married” charm that comes with the brand’s signature blue enamel. The cans of this charm is a playful reminder of the classic tin-cans-on-wedding-getaway-car image. So fun!

Tiffany & Co. boutiques are located in ION Orchard and Marina Bay Sands. 

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Accompanying accessories: Bracelets, earrings and necklaces.

The dragonfly motif is a fixture in Thomas Sabo’s S/S’19 Paradise collection and symbolises positive energies and happiness. Made with multi-coloured zirconia and glass-ceramic, this charm is a colourful addition to an otherwise neutral jewellery palette.

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Accompanying accessories: Bracelets, earrings and necklaces.

Can’t deny your love for vampy red lipsticks? Then pucker up with this playful charm and proudly show off your love for makeup and a bold red lip. Real lippie not included.

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Accompanying accessories: Bracelets, earrings and necklaces.

This charm combines the hand of Fatima with Nazar’s eye (also known as the evil eye), which are both believed to help ward off negative energies and possible injuries and harm. We reckon this would be most useful for people who work in the service industry or in a highly competitive environment.

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Accompanying accessories: Bracelets only.

Part of Pandora’s newer Reflexions range, this safety chain charm looks great on its own or layered for a draped effect. Conversely, you could juxtapose it with its counterparts made in rose gold or sterling silver.

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Accompanying accessories: Bracelets only.

Show off your bookish side and add a dash of whimsy with this female robot charm from Pandora, complete with bolt and nut limbs and a teensy enamel ribbon. How cute.

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Accompanying accessories: Bracelets only.

Like the evil eye, the Native American dreamcatcher is believed to ward off evil. But not just that, it is also believed to trap nightmares and collect good dreams so you get to enjoy nights of restful sleep. Seems like a good enough reason to add this to your bracelet, but if that’s not enough, this talismanic charm simply adds to the boho appeal.

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Accompanying accessories: Bracelets only.

You don’t need to have a dog to appreciate this adorable paw print charm that is made with 18k yellow gold and encrusted with diamonds. You could also gift it to a loved one who is an animal lover, or who, sadly, is dealing with the loss of a beloved pet.

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Accompanying accessories: Bracelets only.

This tamago nigiri sushi charm is so unexpected but oh-so-charming. Perfect for lovers of sushi and Japanese culture, it is set in 18K yellow and white gold with white and black diamonds.

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Accompanying accessories: Bracelets only.

Yin and yang is a concept of dualism that seeks harmony between conflicting forces, and it is believed that an imbalance results in illness, injury and conflict. Help reach your centre with this 18k gold and diamond studded yin yang charm. Don’t believe in that? It’s still a pretty luxe piece to add to your collection.

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Accompanying accessories: Bracelets, earrings and necklaces.

Inspired by secret gardens and the abundant nature around us, this bee motif is great for people who love nature, even if you don’t like being in it. In addition, bees are thought to symbolise the sun and inner strength.

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Accompanying accessories: Bracelets, earrings and necklaces.

This charm is more than just a keepsake as the oval locket opens and you are able to affix pictures and tokens within to remember and commemorate what is most precious to you. Or pen an inspiring slogan/quote on a small piece of paper and slip it in for easy reach when you need a reminder.

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Accompanying accessories: Bracelets, earrings and necklaces.

No need to wish upon a star when you have one with you. Be the heroine of your life by adding this star to your collection and finish off with the sun and crescent moon charms from the brand.

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Accompanying accessories: Bracelets and necklaces.

This seemingly ordinary looking pendant from Monica Vinader can actually be personalised with complimentary engraving. Choose texts, motifs, draw a doodle or upload an image for a unique gift to yourself or a loved one.

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Accompanying accessories: Bracelets and necklaces.

Crystals are another way to add colour to your jewellery and Monica Vinader allows you to choose between five options — pink rose quartz, blue kyanite, magenta pink quartz, blue lace agate and turquoise amazonite — so you can go with your favourite hue. We think the Amazonite one is particularly enthralling.

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Accompanying accessories: Bracelets and necklaces.

Celebrate the Year of the Pig and welcome more fortune into your life with this Bessie the Pig pendant charm. Or you could give it to a loved one if the pig is an endearing nickname you use for each other (inside joke!).

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Accompanying accessories: Bracelets that can also be connected with one another to form necklaces.

Personalised pieces are always more meaningful and precious. With 12 gem variants to correspond for each month, you can get your birthstone to complement the month you were born. This for example, is an aqua blue crystal to signify the aquamarine, the birthstone for those who are born in March.

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Accompanying accessories: Bracelets that can also be connected with one another to form necklaces.

Plated with flattering rose gold that suits all skin colours, this heart charm is great as a token of your undying love with your partner. Or you can just use it a symbol of self-love.

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Accompanying accessories: Bracelets that can also be connected with one another to form necklaces.

Lovers of Swarovski would know that the swan motif is emblematic of the Austrian jeweller. Here, the icon is paved with the signature crystals and embellished with a silvery blue crystal for an elegant finish.

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Accompanying accessories: Rings only.

Unlike the aforementioned jewellers, local jeweller Lee Hwa’s unique Charmes Les Gemmes collection allows you to customise your ring (instead of bracelets and necklaces) with various charms and gems to suit your liking. Choose from five ring designs (such as blooming rose and key of love), five charm designs (such as lock, heart and crown), 13 precious gemstones (such as diamond, emerald and ruby) and three materials (gold, white gold or rose gold) to craft one that speaks to your heart and your tastes, as well as the occasion.

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