You know Rihanna. You know Fenty Beauty. Well, get ready to be acquainted with Fenty Skin.
Rihanna and Fenty Beauty announced on Instagram on July 15 that they will be launching Fenty Skin on July 31.
The tagline, “The New Culture of Skincare” fully encompasses what we can expect and of course, it’s on par with the legacy that Fenty Beauty has built for itself in the last three years.
This news might not come as a surprise for those who have been following Fenty’s journey and read Rihanna’s interview with British Vogue in March. After all, it’s not the brand’s first foray into skincare. Fenty Beauty dipped its toes into skincare with products like the Pro Kiss’r Luscious Lip Balm, Pro Kiss’r Lip-Loving Scrubstick, and Invisimatte Blotting Paper.
And we have high hopes for this range because as Rihanna shared with British Vogue, “Skincare, it’s the truth. It either works or it doesn’t. There’s nowhere to hide.”
Here’s everything we know so far.