If your eyes are the windows to the soul, you need to enhance your peepers and make them look their best. Eye makeup has the power to transform your look from demure to sultry in the blink of an eye. The pervasiveness of social media has made it easier for us to see how easy it is to apply eyeshadows of different colours even in our day-to-day life. More women are open to experimenting brighter and bolder shades, and more brands are introducing multicolour palettes in response.
With the K-beauty wave in full force, there is also more emphasis on eyebrow makeup. The eyebrows are among the most prominent, recognisable features on the face so even if you have your eye makeup down pat, it just wouldn’t look complete without a set of well-groomed brows. Scroll through the gallery for the best eye makeup selected by our panel of distinguished Her World Beauty Awards 2018 judges.
Best department/specialty store liquid eyeliner (Editors’ choice) – Cle de Peau Beaute Intensifying Liquid Eyeliner ($77)
On one end of this liner is a brush that feels soft on skin, but is firm enough to draw a clean line. On the other end, a short felt tip gives you more control. Perfect for neat lines and sharp cat-eye flicks.
Best neutral colours eyeshadow palette(Editors’ choice) – It Cosmetics Superhero Eye Transforming Anti-aging Super Palette ($68)
You get six eyeshadows in satin and matte finishes, three powder eyeshadows that can be used wet or dry, and three eyeshadow bases that correct, neutralise and prep lids. The shades run sheer but build well with their easy-to-blend textures.
Best department/specialty store volumising mascara – YSL Beaute Mascara Volume Effet Faux Cils The Shock Waterproof ($60)
You may need to wait between coats for this creamy mascara to dry, but it’s worth it because it doesn’t clump at all. One coat makes you look like you have naturally full lashes, and three coats define and open up your eyes – you can even skip the liner.
Best department/specialty store eyebrow pencil (Editors’ choice) – Estee Lauder The Brow Multi-tasker ($48)
The triangle-shaped pencil tip doesn’t tug at your skin. Instead, it moves ever so smoothly to deposit colour evenly over your brows. The powder fills in sparse areas, and the spoolie keeps your look together.