If your eyes are the windows to the soul, you need to enhance your peepers and make them look their best. Eye makeup has the power to transform your look from demure to sultry in the blink of an eye. The pervasiveness of social media has made it easier for us to see how easy it is to apply eyeshadows of different colours even in our day-to-day life. More women are open to experimenting brighter and bolder shades, and more brands are introducing multicolour palettes in response.
With the K-beauty wave in full force, there is also more emphasis on eyebrow makeup. The eyebrows are among the most prominent, recognisable features on the face so even if you have your eye makeup down pat, it just wouldn’t look complete without a set of well-groomed brows. Scroll through the gallery for the best eye makeup selected by our panel of distinguished Her World Beauty Awards 2018 judges.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
For more on Her World Beauty Awards, click here.
On one end of this liner is a brush that feels soft on skin, but is firm enough to draw a clean line. On the other end, a short felt tip gives you more control. Perfect for neat lines and sharp cat-eye flicks.
The brush makes applying this highly pigmented liner smooth and painless. It allows you to draw thin or thick lines easily, too.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
One layer gives you an ultra-dark grey that looks natural. Add another for an intense black line. The brush tip is soft and firm, and doesn’t poke the skin.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BODY CARE
Rub-proof, smudge-proof and fade-proof, this quick-dry formula gives you jet-black lines.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
This is highly pigmented, stays put for at least eight hours without smudging, and has a tapered felt tip for precise application.
You get six eyeshadows in satin and matte finishes, three powder eyeshadows that can be used wet or dry, and three eyeshadow bases that correct, neutralise and prep lids. The shades run sheer but build well with their easy-to-blend textures.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
Everything you need to createlong-lasting sheer or intense looks with satin, matte and glitter finishes is in here. The colours blend easily and seamlessly for a perfectly non-patchy look.
The intense pigments in rich shades deliver high colour payoff with a luxurious silky feel.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
Intense, true-to-colour shades last all day even without eye primer. They blend well without looking patchy.
This has a creamy texture and good colour payoff. It lasts at least eight hours, and is easily removed.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
Rub-proof, waterproof and fragrance-free, this goes on smoothly for a glossy black line.
Like a matte finish? This waterproof liner gives you that, plus intense pigment. It glides on smoothly too.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
Lashes look longer, fuller, and clump-free with just one coat. It’s smudge-proof, lasts more than eight hours, and is easy to remove.
This gives great lengthening effects and helps lashes look slightly fuller. It holds up all day and doesn’t flake.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
You may need to wait between coats for this creamy mascara to dry, but it’s worth it because it doesn’t clump at all. One coat makes you look like you have naturally full lashes, and three coats define and open up your eyes – you can even skip the liner.
The triangle-shaped pencil tip doesn’t tug at your skin. Instead, it moves ever so smoothly to deposit colour evenly over your brows. The powder fills in sparse areas, and the spoolie keeps your look together.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
The diamond-shaped pencil tip glides on smoothly and gives just the right amount of colour in one stroke. You can even use this directly on skin with no makeup.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
Its sword-shaped tip allows you to draw precise lines. The powder blurs blemishes and fills in sparse brows without looking harsh.
Smudge-proof and waterproof, it lasts more than 12 hours.
With three shades, this brow palette gives more options for colour intensity. The powder goes on smoothly and evenly, and the lightest shade doubles as contouring powder for your nose as well.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
For a more natural look, this fuss-free, long-wearing pencil shapes brows easily. It has a blending brush that helps you adjust the colour intensity and also functions as an eyebrow comb.
The liquid-to-powder formula adheres to skin effortlessly and gives brows an airbrushed look.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BLUSHERS AND HIGHLIGHTERS
A little of this creamy, buildable formula goes a long way. And it stays put even on oily skin, or after a workout.
ALSO READ: HER WORLD BEAUTY AWARDS 2018 WINNERS: BODY CARE