Framed by a fluted white gold bezel, with 24 flowers set with diamonds in the centre, the floral motif dial of the Rolex Oyster Perpetual Datejust 31 is an Azzurro-Blue wonder that is hard to ignore.
One would expect nothing less of Rolex, a brand that is synonymous with horology artistry, and the creator of highly sought-after classics such as the Datejust. When the watch was launched in 1945, it featured the first self-winding waterproof chronometer to display the date in a window at three o’clock on the dial, making it an instantly recognisable timepiece.

While the Azzurro-Blue model comes in white Rolesor with an Oyster bracelet, other iterations include an 18K yellow gold design with an olive green dial, a bezel set with 46 brilliant-cut diamonds and a President bracelet, as well as an Everose Rolesor version — Oystersteel and Everose gold — with a silver dial, a bezel set with 46 brilliant-cut diamonds, and a Jubilee bracelet.

For many intrepid watch collectors, the Datejust is an exquisite timepiece that has withstood the test of time — and this reimagines collection of elegant floral motifs is the perfect showcase for Rolex’s unparalleled dial-making expertise.