The luxury fashion house Fendi has launched its innovative digital platform, Fendi Life. Part of the brand’s efforts to share a day-in-the-life of Fendi includes daily uploads of what goes on behind the scenes of this prestigious fashion house.
Fittingly, the Spring Summer 2014 runway show will be live-streamed on the Fendi Life platform on September 19, 6.30pm Singapore time. Besides the live-stream video of the show, there will be exclusive on-demand content and a point-of-view camera that offers privileged access to the key moments and buzz surrounding the show. Even viewers in Singapore can experience the same excitement that A-list guests in the front row do.
So even though we can’t be all in Milan like our very own Singapore actress Fann Wong and HRH Princess Sirivannavar of Thailand, we can take in all the runway magic of the Fendi show right in the comfort of our own homes.
The Fendi Spring Summer 2014 runway show will be livestreamed on Fendi Life on September 19 at 6.30pm Singapore time.

For more information, go to and Fendi Life at Follow Fendi on Facebook at, Twitter @Fendi and Instagram @Fendi_Official