Singapore-based fashion label Whole9Yards, which launched online last year, is introducing its Spring Summer 2014 collection with a pop-up store at Robinsons Orchard.

Whole9yards does a pop-up store at Robinsons Orchard
Whole9yards pop-up store at Robinsons Orchard. IMAGE: WHOLE9YARDS FACEBOOK PAGE

Located at the Bubble Room space on Level 2, the pop-up store will be open throughout the month.

The new collection from the vintage-inspired brand takes its cue from a post-World War II fashion revival.

It features feminine looks in muted pastel colours, with prices ranging from $96 for a top to $489 for a dress. The collection is also available online at

The brand launched a “try before buy” service last month for its online shoppers, where customers in Singapore can have items delivered to them for free and are given five days to decide if they want to buy them. Returns are also free.

The Whole9yards pop-up store runs from now ’til end of March at Robinsons Orchard, Level 2. For more information, visit

This article was first run in The Straits Times newspaper on March 7, 2014. For similar stories, go to You will not be able to access the Premium section of The Straits Times website unless you are already a subscriber.