If you’re looking for an insouciant mix of tomboy and girlie-girl style, by way of cool prints to add to your wardrobe then you need to check out British fashion brand Antipodium that’s now available online in Singapore thanks to its recent launch on Gnossem.

UK brand Antipodium launched on Gnossem online shop DECOR MODELSAntipodium looks that are now available from online store Gnossem. Image: Gnossem

Founded in 2006 by Ashe Peacock and creative director, Geoffrey J. Finch, the brand actually began as part of Peacock’s multi-label store in London, eventually morphing into a stand-alone brand that’s been described as “the most intelligent show” at London Fashion Week by the Huffington Post. Beloved by fashion editors, Antipodium has celebrity fans like Alexa Chung and Carey Mulligan clamouring for its unique pieces.

Australian-born, designer Ashe Peacock has recently returned to live in Perth with her family and is looking forward to being closer to Asia she told me during a nice chat over a couple of iced-teas while in Singapore for the brand’s launch on Gnossem. Antipodium does almost 50 percent of its sales in Tokyo and the brand is keen to develop this interest from Asian shoppers explained Peacock.

UK brand Antipodium launched on Gnossem online shop DECOR LOOKSAntipodium looks that are now available from online store Gnossem. Image: Gnossem

“After living in London for so long I had forgotten what hot weather, humid weather is really like,” bemoaned Peacock. The designer said is keen to work on creating pieces for the brand that are more appropriate for its Asian market.

To this end Antipodium is also working with Gnossem to create a special capsule collection designed to suit our sweltering Singapore weather; this collection will be available at a Gnossem pop-up store from July 1-13, 2014, at a location that’s yet to be announced, but you can still happily snap up some very wearable pieces from the current collection.

Antipodium is available to shop online from Gnossem at www.gnossem.com/antipodium. For more information about Antipodium go to www.antipodium.com. You can follow the brand on Facebook at www.facebook.com/antipodium, on Twitter at @antipodium; on Instagram at @antipodium and on Pinterest at www.pinterest.com/antipodium.