The first of which is Unestablish, which officially began selling its wares to customers in October last year. Set up by t-shirt company Ardent Apparel, Unestablish offers a good mix of local and international menswear and womenswear labels.
With its aim to also bring in up-and-coming global brands to Singaporean shores, Unestablish stocks labels such as Kling from Spain, The Furies and For Love & Lemons from America, as well as Mink Pink and Evil Twin from Australia. Hippie boho brand Free People can also be found here.
(L-R) The Furies NOH tee, Kling Poplar t-shirt.All from Unestablish.
Prices for the international labels aren’t significantly different from their local retail price, so don’t worry about having to pay through your nose for these. What’s a pity though, is how the range stocked is quite limited, with only about eight or so designs per label.
Still, with the site offering free international shipping, and the promise that it will add new products to each brand every fortnight, we’re definitely bookmarking Unestablish.
The next website to look out for is Eriin, which launches on Thursday, January 12. Priding itself on bringing in well-loved but hard to find designers to Singapore, the website will carry a plethora of brands from Indonesia, Australia, Singapore, Taiwan and the Philippines, some of which have never before been available locally.
From brands like 22 Design Studio from Taiwan and Hanalie from Hong Kong to a slew of Australian brands like Lost Revolution, Talulah, Something Else by Natalie Wood and One Teaspoon, these carefully curated brands are bound to please shoppers looking for exclusivity.
(L-R) Talulah Majestic Sound Dress, Nikicio Black Knit, Hanalie Eneka Blouse. All from Eriin.
To help shoppers out with tough decisions – what’s a girl to do when you can’t buy all 10 dresses? – Eriin offers a multiple wishlist feature, where users can sort their preferred items into different wishlists, according to season (summer/winter), occasion (birthday/graduation/school/work) and other themes.
We like how clean and modern the site looks, even with what little we can see right now, and the styling is on point and super slick. What’s more, Eriin will add new items weekly, as well as new brands every season. With that, Eriin might just be our newest daily to-go shopping site after Net-a-porter.
And if that’s not enough, Singapore boutique Actually, has just launched an online version of its brick-and-mortar store.
True to its indie cool nature, the brands stocked on ActuallySHOP include the zany designs of Finnish label Daniel Palillo, Parisian label Silent by Damir Doma, Underground England and American cult favourite shoe brand Jeffrey Campbell, as well as Australian brands Pop Issue and Injury.
(L-R) Kaal E.Suktae, Suecomma Bonnie, Long Clothing. All from ActuallySHOP.
Singapore brands like Max.Tan, Ownmuse, Mae Pang, A.K.A Wayward and Evenodd are also on the radar and will soon make their way onto the website, bumping up the local flavour of Actually’s stable of brands.
While ActuallySHOP doesn’t provide free online shipping, the convenience of buying these brands without having to move from your spot on the couch, is certainly worth paying for.
Visit Unestablish at www.unestablish.com, prices range from $49.90 to $299, and Eriin at www.eriin.com, prices range from US$50 to US$500. Visit ActuallySHOP at www.actuallyshop.com, and prices range from $28 to $860.