Sometimes you really get tired of seeing the same sort of thing in Singapore shops and malls, or even on the shopping websites you generally visit; what fashionistas really want is to be the first to discover a hot new label or to wear something that no one else has.

Which is why new shopping website Inverted Edge is well-worth checking out; not least because it is also currently offering 20 per cent off its hot labels as well as free global shipping.

New online shop Inverted Edge SS13 DECOR

Coinciding with the launch of the website are a series of Limited Edition collection and Exclusive Capsule collection from brands like Australian designer Jayson Brunsdon, Nina Nikicio from Indonesia, Nineteen Eighty from Korea, Gail Sorronda handmade jewellery also from Australia, and Korean accessory label Pomme D’Ellie. Alongside these international brands are Singapore artisan jewellery Carrie K and emerging fashion label Lion Earl.

All of the fashion brands on Inverted Edge are from the Asia Pacific region and include new to the Singapore market names like Michael Lo Sordo, Talulah, Lee Mathews and Empire Rose from Australia; Mary Ching from China, Injury, Daydream Nation and Twisted Sisters from Hong Kong; Rachana Reddy from India; Harper and Smith, Major Minor and Hunting Fields from Indonesia; Japan labels ETW Vonneguet, Paratiisi and Twoin; cult New Zealand brands Karen Walker, Andrea Moore and Stolen Girlfriends Club; Yuna from Thailand and FleaMadonna, Demoo Parkchoonmoo, Acbine, PostDecember, McNelly and RyuKei from Korea. Other Singapore brands available on Inverted Edge include AWOL, Edge of Ember and Eugene Lin.

“With our exclusive capsules and Limited Editions initiative, designers get the chance to test new ideas or even directions for diffusion lines. This gives our customers access to individual and unique pieces at Ready-to-Wear prices,” says CEO and founder of Inverted Edge, Debra Langley.

If you’re a true fashionista and are looking for unique fashion pieces to add to your wardrobe, check out Inverted Edge’s exclusive collaborations and limited editions, and browse the rest of the site for some truly interesting fashion. Don’t forget to take advantage of the 20 per cent discount and free shipping while you can!

To shop Inverted Edge Limited Editions, go to invertededge.com/limited-editions; you can follow the website on Facebook at www.facebook.com/inverted.edge; on Twitter at @invertededge and on Pinterest at pinterest.com/invertededge. For more information about the various designers available on Inverted Edge, go to invertededge.com/designers.