You know you’re making waves in international fashion when you’re invited to open a shop-in-shop in one of the world’s top department stores in Paris.

Singapore’s best-known international fashion label Raoul has done just that; the brand opened its first outlet in Printemps Haussmann – one of the world’s top department stores – last week.

Raoul opens in Printemps Haussmann in Paris DECOR 1

Featuring Raoul’s Pre-Fall 2012 collection in a minimalist setting, the brand is now lined-up alongside brands like Isabel Marant, Acne and Carven in Paris’ “go to” shopping outlet.

Created in 1865, Printemps Haussmann – better known simply as “Printemps” – is over 44,000 square metres of shopping heaven with luxury and emerging brands across fashion, beauty, homewares, travel and bridal sections.

Raoul opens in Printemps Haussmann in Paris DECOR 2
Raoul opens in Printemps Haussmann in Paris DECOR 3

On top of the new outlet, Raoul has also been spotted on more international celebrities including Freida Pinto who was seen wearing a Pre-Fall 2012 dress from Raoul to the screening of her new movie Trishna.

The guys aren’t ignoring the brand either; Real Madrid and Portugal star soccer player Pepe was dressed head-to-toe in Raoul during a press interview held at Shangri-La, Singapore, on July 16, 2012. He also dropped into the Raoul Marina Bay Sands store for a spot more shopping as well.

It’s great to be able to report that a Singapore fashion label is doing so well internationally, isn’t it?

Raoul stores are located at Paragon Shopping Centre, #02-49 Tel: 6737 0682 / 6737 9619; Raffles City, 01-13 Tel: 6334 5023 and at The Shoppes at Marina Bay Sands, #B2-17 Tel: 6509 4296 or shop online at www.raoul.com. For more information about Printemps Haussmann, go to departmentstoreparis.printemps.com.