From The Straits Times    |
Sergio The Shoe Hunter for THE OUTNET thumb


Sergio has a weakness for shoes

Sure, it’s cool to have flying drones at a runway show but nothing melts hearts like a little furry face, even in the midst of high fashion.


Which other dog gets to sit front row at a fashion show?

Enter Sergio, the Shoe Hunter. The mini Dachshund has been recruited by online designer outlet store The Outnet.com to sniff out the latest from London Fashion Week. Shoe lovers will want to follow Sergio with the hashtag #sergioshoehunter as the pint-sized reporter takes to the runways and streets and uses his special “vantage” point to pounce upon the best shoes and street style. 

At home in Susie Bubble’s arms

Besides sending the latest fashion updates via the camera strapped onto his collar, Sergio has proved himself to be quite the ladies’ man. Models and front row fashionistas like Susie Bubble could not resist his doggy charms and lavished him with pats and cuddles – what a dog’s life!

Saying hello the way he knows best

So far, Sergio has spotted fancy Jimmy Choos, gorgeous Delpozo shoes and other great footwear as well as stolen the hearts of everyone that comes his way. Come on, admit it, you’re smitten with this little chap too right?

Follow Sergio the Shoe Hunter on his London Fashion Week adventure by following @The Outnet on Instagram, the hashtag #sergioshoehunter and shoehunter.theoutnet.com.