Photo: Chen Man / H&M
Celebrity lovebirds Fan Bing Bing and Li Chen are the stars of fashion label H&M’s latest Chinese New Year campaign, released early this month. The photographs, shot by one of China’s most famous photographers Chen Man, feature Fan and Li in H&M’s festive designs boasting oriental touches and contemporary updates.
“It’s great that a global brand like H&M has curated a special Chinese New Year collection for fashion lovers in Asia,” says Chen. “Shooting Li Chen and Bingbing in the collection against a traditional backdrop was a modern way to express the festivities of this special Chinese Holiday.”
In the behind-the-scenes video released by H&M, Fan and Li sat down post-shoot for a Q&A that revealed more on what the A-listers love to wear for Chinese New Year, as well as the one item that Fan likes to “steal” from her boyfriend Li’s closet.
Can’t wait to get your hands on the pieces that they’re wearing? Visit your nearest H&M store now.
Still haven’t found your perfect red dress for CNY? Consider these ravishing dresses.
