Chopard has recently launched its Happy Sport Medium Automatic watch in an exclusive advertising campaign featuring Erin Heatherton, an American fashion model and Victoria’s Secret Angel.

Erin Heatherton is new face of Chopard Happy Sport Medium Automatic watch DECOR 1

The Happy Sport Medium Automatic watch is a celebration of innovation in jewellery watchmaking says Chopard, with the highlight on seven delicate diamonds moving freely upon its guilloché silver-toned dial.

The Happy Sport Medium Automatic watch comes in multiple colour combinations: including one model with a stainless steel watch case and a blue alligator leather strap, and another model with a rose gold watch case and maroon leather strap. There are also premium models with elegant diamond-set bezels (pictured below).

Erin Heatherton is new face of Chopard Happy Sport Medium Automatic watch WATCH

To emulate the allure of the Happy Sport Medium Automatic watch, Chopard has invited Erin Heatherton to be the face for its advertising campaign. A prominent icon of contemporary fashion and undisputed beauty, Erin Heatherton ties a perfect knot with the new Chopard timepiece.

Erin Heatherton is new face of Chopard Happy Sport Medium Automatic watch DECOR 2

A series of photos reveal Erin Heatherton spruced up in a black blazer and matching black pants like a modern businesswoman. Her confidence is at once accentuated by the polished gleam of the Happy Sport Medium Automatic watch with a rose gold bracelet. Another photo shows Erin Heatherton, resplendent in a dainty beige dress, spotting a Happy Sport Medium Automatic watch with black leather strap on her wrist.

The leather watch is also portrayed as a versatile timepiece that complements her different outfits effortlessly, emanating elegance, luxury and style.

From September 2013, The Chopard Happy Sport Medium Automatic watch will be available at Ngee Ann City Chopard boutique #01-03, Tel: 6733 8111, The Shoppes at Marina Bay Sands Chopard boutique #B1-107/107A, Tel: 6688 7999, and Resorts World Sentosa Chopard boutique #02-16, Tel: 6723 8016. For more information about Chopard’s new tie-up with Erin Heatherton and Happy Sport Medium Automatic watch, go to www.chopard.com. Follow Chopard on Facebook at www.facebook.com/Chopard, on Twitter at @chopard, or on YouTube at www.youtube.com/chopardofficial.