From The Straits Times    |

FRESH SPECIAL

On the hunt for a “miracle” do-it-all serum that offers both instant gratification and long-term beauty benefits?

We’ve got just the thing: “Sip” on Fresh’s fantastic new Black Tea Age-Delay Firming Serum, the latest skin-saving superstar in the Black Tea range that promises to plumpen parched skin and fend off fatigue and fine lines, infusing your complexion with moisture for instant invigoration and long-lasting luminosity.

Why include black tea in a serum? For starters, the beverage is an antioxidative-rich remedy that’s steeped in mythos. Fresh founders Lev Glazman and Alina Roytberg say they’re especially fascinated with Kombucha, an ancient fermented black tea blend referred to as an “immortal health elixir” because of its reported restorative powers.
Taking kombucha as a jumping-off point, Fresh has conjured up a black tea blend that promises to maximise the antioxidative action of black tea.

The ingredients in this carefully concocted complex? A slow-release formula which contains black tea ferment, of course, plus a beautifying botanical brew of blackberry black tea leaf extract, said to be a superb skin-soother; black tea ferment, black tea extract; and lychee seed extract, which supposedly boosts the bounciness and suppleness of your skin. Throw in firming peptides plus a honeysuckle leaf extract inspired from an ancient herbal remedy, and you’ve got the recipe for remarkable revitalising power in one nifty bottle.

 

Get acquainted with black tea, the beauty brew that’s the hero ingredient in Fresh’s new Black Tea Age-Delay Firming Serum.

FIRMER AND SMOOTHER SKIN
Immediately increased the firmness and elasticity of skin by 19%

DEEPLY MOISTURISE FOR SOFTER SKIN
Increased the skin’s moisture by 56% 24 hours after use

BRIGHTER AND YOUNGER-LOOKING SKIN
Immediately improved the luminosity of the skin by 34%

 
IS YOUR SKIN LOOKING SAGGY?
Elevate the elasticity of your skin by trying this two-pronged ritual to bring out your inner “vitali-tea”. First, massage a generous dollop or two of your Black Tea Age-Delay Firming Serum into cleansed skin.

Top up your serum with the leave-on Black Tea Firming Overnight Mask, which seals in all of your skincare’s goodness and is meant to be worn while you sleep to complement your skin’s overnight recuperating and rehydrating process. Over and above the skincare superheroes in the formula, you’ll adore the pillowy plushness of this mask, which lends a “corset-like effect” for a lifted look the morning after.

IS YOUR SKIN LOOKING DULL AND “DEAD”?
Recuperate the loss of lustre in your skin with a revitalising radiance-boosting quick fix by way of a rinse-off mask like Fresh’s Black Tea Instant Perfecting Mask, which helps to prep and prime skin for treatments to follow.

Boost the bounciness of your skin by following up with the Fresh Black Tea Age-Delay Firming Serum. The featherweight formula sinks straight in and has been formulated to be layered under your other lotions and creams. Put the two power-packed tea-infused products together and you have a potent regime that will sop up free radicals accumulated during the day and re-balance stressed skin for a fresher face virtually overnight. Now sip on that!.

 

herworldPLUS SPECIAL
Fresh treats for HerworldPLUS readers!
Intrigued and raring to give this serum a shot? Flash this page at the Fresh boutique at Raffles City or ION Orchard to redeem your Black Tea Starter Kit. Valid from now until end-March 2016.

*in-vivo test
Fresh Black Tea Age-Delay Firming Serum ($161/50ml; $123/30ml), Fresh Black Tea Instant Perfecting Mask and Black Tea Firming Overnight Mask, ($144 each), can be found at the Fresh store in Raffles City, ION Orchard and at all Sephora stores. For more information, visit www.fresh.com/sg and follow the brand on Facebook.

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