https://www.herworld.com/gallery/style/beauty/korean-beauty-brand-hera-menswear-designer-blindness-holiday-collaboration/
When K-beauty brand Hera meets menswear label Blindness
Hera x Blindness
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Hera is on a roll: earlier this month, the K-beauty giant unveiled its first flagship store in Ion Orchard. This time round, they partnered with Korean menswear label Blindness to come up with a limited edition beauty collaboration.
The festive collection includes bestsellers from the brand like the Black Cushion and Cell Essence decked out in festive colours like deep purple and gold and regal motifs illustrated by designers of Blindness Shin KyuYong and Park JiSun.
The HERA Blindness Holiday Collection will be available at the HERA boutique and Takashimaya Department Store counter from Nov 15, 2018.
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K-beauty brand HERA teamed up with menswear label Blindness to come up with a holiday collaboration
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This collection channels the theme of “harmony of beauty, culture and society”
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Spangles and pearls are used in the collection to stay true to the spirit of Blindness
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The philosophy of Blindness translates into the design of the collection, in a unique interpretation of “genderless beauty” conceptualised in an illustration of duality – a King and Queen in one
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To unveil the collection, the brand organised a runway show featuring the S/S 2019 collection from Blindness
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The runway show was held in the National Gallery
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Singapore is the second market to view the S/S 2019 collection following London
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HERA is no stranger to fashion collaborations and has worked with the likes of Nicholas Kirkwood and Edith Carron
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The HERA Blindness Holiday Collection is available at the HERA boutique and Takashimaya counter from 15 November
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