To raise awareness of the importance of ocean conservation, La Mer is commemorating World Oceans Day – happening on Sunday – with a limited-edition 100ml jar of Creme de la Mer ($680) this month.
La Mer is known for its potent anti-ageing formula that is concocted with the antioxidant-rich sea kelp which the brand harvests sustainably by hand.
This is the ninth year the brand is supporting the cause and, to date, it has donated around $2 million to ocean conservation efforts.
This year, in partnership with National Geographic, La Mer honours the Africa-based conservation biologist Andrea Marshall.
She is the first person to complete a doctorate on manta rays. She founded the Marine Megafauna Foundation and is responsible for discovering a new species of manta rays.
This article was first run in Straits Times.com on June 6, 2014. For similar stories, go to sph.straitstimes.com/premium/singapore. You will not be able to access the Premium section of The Straits Times website unless you are already a subscriber.
- Africa-based conservation biologist
- Andrea Marshall
- Communes of Calvados
- la mer
- La Mer Creme de La Mer
- La Mer Singapore
- limited edition Creme de la Mer
- luxury skincare
- manta ray
- Marine Megafauna Foundation
- Miracle Broth
- National Geographic
- ocean conservation
- Straits Times.com
- the straits times
- World Oceans Day 2014