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Ferrari fans, mark your calendars: You have until February 14, 2014, to pop by the fragrance bar at Robinsons Orchard to check out the new Ferrari Essence collection for yourself.

Zipping into Singapore to coincide with the ongoing Chinese New Year festivities, we’re singling out the Essence Oud from the four-piece collection for your consideration, if only because of its sexy scarlet sheath – very auspicious and very Ferrari.

The press copy is suitably seductive: Apparently, the multidimensional metallic hue of the masculine bottle is made of a “particular three-layer colour called Rosso Maranello, specially created as a tribute to the sophisticated bodywork of the Ferrari Four”. (The Ferrari Four is supercar-speak for the Italian manufacturer’s signature four-seater, four-wheel Grand Tourer model. Now you know!)

Other sporty details your man will appreciate include the opulent hand-stitched, logo-embossed leather strap securing the stopper – an obvious reference to a Ferrari’s plush interior – as well as the bevelled edges of the flacon itself, which call to mind the clean lines of a purring automobile.

As for the fragrance, expect a heady heart of spicy oud, one of the most precious resins in the world of perfumery that’s said to be “more valuable than gold”, around which a sophisticated symphony of notes revolve: Crushed rose, warm saffron and citrusy elemi oils.

See if the scent passes your sniff test at Robinsons Orchard’s expansive beauty hall – and for what it’s worth, let it be said that the famed Ferrari’s Prancing Horse icon is the very symbol of prosperity for 2014 itself!

The Ferrari Essence Oud Pour Homme, $142 for 100 ml, is available exclusively at Robinsons Orchard till February 14. For more information, visit and You can follow Robinsons Singapore on Facebook.