From The Straits Times    |
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THE CLAIMS: This cream is the very essence, so to speak, of anti-aging. As per press notes, Laneige says lab analysis suggests a jar of Time Freeze Intensive Cream will “turn back your skin clock by 800 days.” Wow.

Quick mental calculus: That means one tub will reverse your skin age by a good two years. How? The potion promises to amp up production of your skin’s collagen, which can get sluggish over time. Laneige says you can expect a firmer face that’s perfectly plump and youthful, with softer wrinkles that appear blurred out with a real-life Photoshop wand.

Sorcery? These extraordinary claims are backed by what the K-Beauty brand calls Dynamic Collagen_EX, a carefully curated blend of your familiar hydrating hero, hyaluronic acid, and pinitol, the latter being a botanical extract said to turn on the “switch” that commands your skin to churn out collagen.

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Well, if it’s good enough for the preternaturally youthful Song Hye-kyo … 

WHY I LOVE IT: Let’s be honest here, nothing short of an aggressive session involving scalpels and needles is going to make you look 800 days younger. Cold, hard truth there.

What I can vouch for, however, is how absolutely awesome this cream feels like when slathered on your skin. How to put this in words? Okay, if you’re familiar with Laneige’s lovely Water Sleeping Pack, think that and then some. The Time Freeze Intensive Cream is really quite something: A comfortably creamy concoction that thins out into a gel with the most gorgeous glide, like the very best Korean gelato.

All of which is to say, this isn’t the sort of suffocatingly rich salve your Grandma might wear to bed. I’ve experimented by layering this under and over makeup, and I’m happy to report that it sits like a dream: No slippage, no shiny slick, nothing.

To use, dab a dollop or two onto your forehead and cheeks, then spread upwards and outwards onto your temples and neck. No elbow grease demanded on your part, either: The cream sinks straight in; no rough rubbing equired.

Oh, and for what it’s worth, I’ll have you know that my pimple-prone skin is as sensitive as an emo rocker relic from the nineties, so it’s a real miracle that an ostensibly heavy-duty anti-aging cream like this one hasn’t broken me out.

Minor quibble: A point or two will have to be deducted for the tub-type packaging – your hands really do have to be clean before digging into the pot. There’s an almost perfunctory spatula tossed into the mix, but it’s much too much of a hassle to deal with on a daily basis; Laneige R&D folks, consider a pump dispenser for future iterations, please!

As for the results proper? Like I’ve mentioned, don’t expect this topical face cream to function like a Benjamin Button-esque cure-all on the level of Botox.

That aside, I’m pathologically obsessive when it comes to counting the creases and crinkles on my face, so I can honestly say that a month of twice-daily use wiped out the wee wrinkles on the side of my nose. Now for the true test of any beauty product: To repurchase or no? A resounding yes, please!

GET IT AT: Laneige Time Freeze Intensive Cream, $95 for 50 ml, is available at all Laneige boutiques and counters. For more information, visit www.laneige.com.sg and follow the brand on Facebook.

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