Choosing mascara can be a tricky process. With new lash inventions taking place all the time, the number of products on offer can be overwhelming. We’ve tracked down some of the best tried and tested mascaras that cosmetics fans can’t live without.
Best fake lash effect
Max Factor’s False Lash Effect Mascara claims to double your lash thickness and gives the illusion of lengthy lashes without the fuss of applying fake eyelashes. Two coats is usually enough to add the desired degree of drama to any peepers. Apparently the secret to the eye-catching lash boost is patented Liquid LashTM technology. If you really want to make a statement apply an additional coat so that lashes appear even more volumised and finish off with a slick of liquid eyeliner for a sexy siren look. False Lash Effect Mascara is available in black, black brown or black waterproof.
L’Oreal Volume Million Lashes is perfect for those who don’t want to choose between volume and length. The mascara wand gives the effect of false lashes, but minus any clumps. You do need a couple of coats though, so layer it up for a night-time look.
Best for night
Lancome’s Hypnose mascara in ‘extreme black’ is the best for creating a dramatic evening look as it can be layered to build colour and drama according to your taste and without clumps forming. Having been around a number of years now, this is one that you’ll buy again and again. While a little more expensive than some offerings, it pays to splash out occasionally on something this glamorous.
Best for staying power
Blinc Cosmetics invented a mascara that places tiny water-resistant tubes around your lashes rather than painting them like conventional products. As a result you’ll get a lash look that has super staying power against smudges with no need to reapply all day. The only downside is it has a tendency to clump when layered, so stick to this for an everyday one coat look.
Mid-priced beauty brand GOSH have a couple of high performers in the mascara category. Their Bombastic mascara is a glossy black that goes on smoothly to create a long and fluttery finish. It’s good value as we found this product lasted even after the outside of the tube had vanished through numerous uses. Also making waves in the beauty business is GOSH’s new Growth Mascara, which is again a pleasantly solid product. As the name alludes this has a double action formula that not only gives you jet black base to tip lash coverage, but also works to promote lash growth thanks to the active lengthening ingredients present in the formula.