#1 SONIC RADIANCE BRIGHTENING SOLUTION BY CLARISONICSonic Radiance Brightening solution by clarisonic 12 new age brighteners.jpg

$355, from Sephora stores and Clarisonic counters

A complete skincare set for brighter skin. Exfoliate with the Clarisonic Aria and Radiance Brush Head, which also helps to deep cleanse and reduce the appearance of enlarged pores. A complementary Skin Illuminating Cleanser promises to brighten skin and add radiance.

Once skin is cleansed and exfoliated, nourish it with the Skin Renewing Essence Boost to smoothen and hydrate. Finish with the anti-dark spot Brightening Activator Serum.


#2 CLE DE PEAU BEAUTE INTENSIVE BRIGHTENING MASKCle de peau intensive brightening mask New age whiteners.png

$165 for six masks, from Cle De Peau Beaute counters

A two-piece mask to deal with various skin concerns. The top part (right) is made to treat dullness around the eyes and oily T-zones, while the bottom part (bottom right) deals with uneven skin tone and texture, as well as sagging. They come with curved edges to better mould to the face.





#3 SHISEIDO VITAL- PERFECTION WHITE CIRCULATOR SERUMShiseido Vital Perfection White Circulator Serum 12 new age brighteners.jpg

$196 for 40ml, from Shiseido counters

Made for massages, this unique serum comes in a gel texture. When rubbed on the skin, it turns into a lotion. Contains white lily and beach bud extract to treat dark spots, a sallow complexion, dullness, uneven skin tone and wrinkles.




#4 INNISFREE WHITENING PORE SYNERGY SERUMInnisfree Whitening Pore Synergy Serum 12 new age brighteners.jpg

$54 for 50ml, from Innisfree stores

Each bottle contains 82 per cent of organic tangerine peel essence – rich in vitamins C and E – from Jeju island. It promises to tighten pores while evening out skin tone.






#5 IOMA WHITE REVELATION BRIGHT PEARL ESSENCE BRIGHTENING MOISTURIZING SERUMIoma white revelation bright pearl essence brightening moisturising serum 12 new age brighteners.jpg

$250 for 40ml, from Ioma counters

The anti-ageing and brightening ingredients in this formula – apricot kernel oil, edelweiss extract, vitamins A, C and B3 – are kept fresh in capsule beads and wrapped in hyaluronic acid. When applied on the skin, the beads break to release the ingredients.




#6 COSME DECORTE CELLGENIE CREAM WHITECosme Decorte Cellgenie Cream White 12 new age brighteners.jpg

$117 for 30g, from Cosme Decorte counters

This cream supposedly clarifies and firms skin as it moisturises. Made with the whitening tranexamic acid, and camellia leaf and coffee arabica seed extracts.





#7 LANCOME ABSOLUE PRECIOUS CELLS WHITE AURA SERUMLancome Absolue Precious Cells white aura serum 12 new age brighteners.jpg

$395, from Lancome counters

A concoction of Lancome’s anti-ageing molecule Pro-Xylane, vitamin C and peony root extract to brighten and firm skin, as well as fight inflammation.






#8 FOR BELOVED ONE MELASLEEP WHITENING ETHYL ASCORBIC ACID SURGE CREAMFor Beloved One Melasleep whitening ethyl ascorbic acid surge cream 12 new age brighteners.jpg

$85 for 30ml, from Sephora stores

 A skin-brightening cream that turns into hydrating water droplets when applied on the skin. Good for oily skin.






#9 DIORSNOW WHITE PERFECTION ANTI-SPOT & TRANSPARENCY BRIGHTENING SERUMDiorsnow white perfection anti-spot and transparency brightening serum 12 new age brighteners.jpg

From $150 for 30ml, from Dior counters

Contains extracts from the resilient edelweiss flower grown near the Swiss mountains. Besides reducing the appearance of dark spots, it also promises to give the skin a glow and improve its texture.




#10 CHANEL LE BLANC BRIGHTENING CHEEK MASKChanel Le Blanc brightening cheek mask 12 new age brighteners.jpg

$125 for six sets, from Chanel counters

A sheet mask for brightening and plumping the cheek areas. Contains two-year-old Akoya pearl extract from Japan, Chanel’s patent-pending TXC molecule, glycine and pink berry oil.





#11 PHILOSOPHY BRIGHTEN MY DAY ALL-OVER SKIN PERFECTING BRIGHTENING AND HYDRATING EMULSIONPhilosophy Brighten my day all-over skin perfecting brightening and hydrating emulsion 12 new age brighteners.jpg

$75 for 50ml, from Philosophy counters

A lightweight, oil-free moisturiser that claims to reduce the appearance of dark spots, as well as refine pores. Blended with algae extract and vitamins C and B3.





#12 ESTEE LAUDER CRESCENT WHITE FULL CYCLE BRIGHTENING SPOT CORRECTING ESSENCEEstee Lauder Crescent White Full Cycle Brightening Spot correcting essence.jpg

$168, from Estee Lauder counters

A watery formula made with antioxidants, skin-soothing ingredients and liquorice to reduce the appearance of dark spots, sallowness and uneven skin tone.





This story was first published on The Straits Times Urban on 15 April 2015. 

Looking for a brightening or anti-ageing serum? Check out our review of Shiseido Bioperformance Global Revival Serum here and our sister magazine Simply Her’s top 12 list of the best facial serums in the market