For the first time in the bottled water brand's history, Evian is teaming up with a female fashion designer, Diane von Furstenberg, to produce a series of holiday edition glass bottles.
In line with the holiday spirit, the bottles feature Diane von Furstenberg's life motto, in her handwriting: "water is life is love..."
This 2012 Evian holiday edition, which uses organic ink, is made of 100 per cent recyclable packaging; it also features Evian's new screw cap design.
Evian has released limited edition "designer" bottles since 2008. Past collaborators include Courrèges, Christian Lacroix, Jean Paul Gaultier and more fashion designers.
Furstenberg is the first female artist to collaborate with Evian for a Christmas edition. Previous artists who worked with the brand on such an edition include Courrèges, Paul Smith, Issey Miyake, Jean Paul Gaultier and Christian Lacroix.
The Diane von Furstenberg-designed bottle will be available in Singapore stores from November 2012.