It’s undeniable that whether you’re in your 20s or 40s, the adorable Sanrio characters that you grew up with will always have a place in your heart. And with the recent themed cafes and Sanrio theme at Changi Airport, it looks like our favourite Japanese characters are back in trend. So what better way to show your love for these characters than to wear them on your clothes?
In collaboration with My Melody, :CHOCOOLATE will be releasing a collection on Jan 5 2018. The range will include pieces such as sweaters and long-sleeved t-shirts amongst others, and will be priced from $29.90 to $179.
Vibrant red and pink make up the main colour scheme of the collection, along with :CHOCOOLATE’s signature black, white and grey, creating a seamless blend of My Melody’s outgoing, carefree spirit and the fashion label’s chic style.
Apart from the main star, My Melody, the collection will be featuring other characters such as Flat the mouse and Piano the sheep. For those who aren’t big on large logos or motifs, there are pieces with subtle logos that you can wear on a dress down day at work. Mummies out there can also match with your little ones as the collection also has something for the little ones.
Check out the pieces from the collection below.