The hip-hop star has curated a selection of styles from the label's existing collections, and is set to shine the spotlight on each of them with a video series called ‘Daily Tips With Cardi B.'
The ‘Curated by Cardi' collection includes a heeled leather thigh boot called ‘Dominique', a pointed stiletto dubbed the ‘Daisie', a lace-up ankle boot titled ‘Satisfied' and a sock boot called ‘Wifey'. The final piece is the chunky platform boot ‘Foxy'.
The ‘Daily Tips with Cardi B' series has now been published on the Steve Madden YouTube channel, with the "Bodak Yellow" singer choosing to sport the Daisie in candy pink for her first video. Teaming the shoe with mid-blue jeans and a business-like blue blouse, she dishes out the sage advice: "Every woman needs to have a pointy shoe." Additional videos see her wear the ‘Foxy' in white for a "cute, sexy, daytime vibe," and the ‘Dominique' in black, which, as she jokingly points out, make her look "rich as hell.'
Rumors of a potential collaboration between Cardi and Madden had been circulating for months, with the designer eventually hinting at a joint project back in November, telling Footwear News: "The thing about Cardi that's interesting is that she's kind of like an entrepreneur, and I admire what's she's done. I don't know yet if [the deal] is going to happen, but we're friends."
The news rounds off a big year for Cardi, who, in addition to climbing to number two on the Billboard Top 100 chart with her debut single "Bodak Yellow," has also been carving out a reputation as a fashion star, teaming up with cosmetics giant MAC for a New York Fashion Week event in February, and sitting front row for labels including Fenty Puma by Rihanna and Christian Siriano.