Pomegranate, the superfruit for beauty

Rich in antioxidants, nutrients and vitamins, the pomegranate is good for you inside and out
 

Beneficial fruit-based ingredients are nothing new in skincare. You’ll find oranges,  olives, apples, coconuts, tomatoes, carrots, and almost all the berries you can name, as ingredients in various skincare formulations available out there.

But one fruit stands out particularly – the pomegranate.

You can find the pomegranate fruit referenced in religion and mythology throughout history as a symbol of fertility, good health and even wealth. Historical figures like Yang Guifei and Cleopatra were said to use pomegranates for their health and skincare benefits.

From the annals of history until today, it is a powerful fruit for many reasons. Its top benefits include cancer-fighting and anti-inflammation properties, plus, it is great for heart health, digestion and memory too. This is all thanks to its plethora of beneficial components like vitamins and nutrients including fiber in the pomegranate fruit – potassium, magnesium, iron, and a host of antioxidant compounds – All superb for health and overall wellness when ingested, and also great for the skin when applied topically too.

 

The best of pomegranates for your skin

For dietary consumption, the seeds of the pomegranate is the one that’s used, both to pulverise into juice or to eat directly. However, it is known that to maximise the benefits of pomegranate, the entire fruit – the peel, flesh and the seeds should be used altogether.

Therefore, to make the best pomegranate skincare, South Korean beauty brand innisfree wanted to harness the full nutrition of the fruit and developed a pure method of squeezing the entire fruit. This simple yet effective process ensures the active ingredients are extracted with minimal damage into the key ingredient, Jeju Pomegranate Squeeze.

The brand uses only pomegranates from Jeju island in Korea, which are grown using pure water and naturally fertilised soil. These pomegranate plants also grow in the clean air that the island is so well known for so they are of top quality.

This specialised pomegranate powered skincare range is innisfree’s new Jeju Pomegranate Revitalizing line, which promises to give skin vitality and energy for healthy, glowing complexion.

Find out more about the five products in the range and how each can help you to get your best skin ever.

 

Jeju Pomegranate Revitalizing Essence, $46 for 50ml

This star product in the range has the highest concentration of the key ingredient, Jeju Pomegranate Squeeze. It stimulates skin turnover and collagen synthesis, and also slows down various signs of skin ageing by helping skin regain its natural glow, moisture balance, firmness and smooth, supple texture.

 

Jeju Pomegranate Revitalizing Skin, $30 for 200ml

This refreshing skin balancing toner has ellagic acid, an extract of pomegranate that blocks out external irritants and strengthens the skin's defensive systems to help it stay healthy. It also has hyaluronic acid to replenish skin’s moisture after cleansing.

 

Jeju Pomegranate Revitalizing Lotion, $30 for 160ml

A lightweight skin hydrating lotion, this not only has Jeju Pomegranate Squeeze to revitalise skin and return its glow, it also boasts ellagic acid to protect and strengthen skin. Additionally, it has botanically derived squalene, a great natural moisturiser for the skin to keep it smooth, hydrated and soft.

 

Jeju Pomegranate Revitalizing Eye Serum, $39 for 30ml

 

The delicate eye area can benefit greatly from the skin energising properties of Jeju Pomegranate Squeeze and that’s exactly what this eye serum does. It has a cooling gel texture that smoothes on to firm up and strengthen the fragile skin and make the area more radiant and firm.

 

Jeju Pomegranate Revitalizing Cream, $41 for 50ml

So comforting for normal to dry skin types, this rich but non-greasy cream has added ceramides, an ingredient that is similar to the skin's natural structure, so it’s ideal to restore skin’s essential moisture, firmness and inner radiance.

 
Brought to you by innisfree