We've got issues with tissues: Go green with these eco-handkerchiefs instead

Korean beauty brand battles deforestation by releasing limited edition forest-inspired hankies

Limited edition Eco-Handkerchiefs inspired by Saryeoni, Gotjawal and Bijarim Forests.

Every time you use a sheet of tissue paper, you are contributing to the cutting down of trees to make pulp. To help raise awareness of deforestation and promote the protection of forests, Korean beauty brand innisfree launched the Eco-Handkerchief Campaign in 2010. This annual campaign, with the tag line “Use A Hankie, Save The Earth”, encourages us to skip the tissue paper and use a handkerchief instead.

This year, the campaign continues, with three beautifully designed Eco-Handkerchiefs inspired by South Korea’s verdant forests, namely Saryeoni, Gotjawal and Bijarim. Each of the limited edition handkerchiefs includes elements from the forests they represent – the Saryeoni design features sunlight poking through tall trees, the Gotjawal design has wild animals and fireflies, and the Bijarim design depicts a walk through the greenery in the rain.

1. The Green Tea Seed Serum (160ml), $48. 2. Green Tea Balancing Cream (100ml), $40. 3. Forest For Men Fresh All-in-one Essence (150ml), $46. 4. Limited edition My Cushion Cases, $12 each.

Also launched are several limited edition products, with packaging designed to complement the handkerchiefs. These include The Green Tea Seed Serum, Green Tea Balancing Cream, and My Cushion Cases, all of which come in three exclusive designs. For men, there is the Forest For Men Fresh All-in-one Essence.


From June 1 to 30, receive an Eco-Handkerchief when you purchase any product from the limited edition collection in-store. Handkerchief designs are distributed randomly.

Terms and conditions apply.

innisfree is available at #B2-34/35 Ngee Ann City, #01-63/64 Plaza Singapura, #01-109/110 Bugis Junction, #02-36 Jem, #01-35/36/37 Tampines Mall, #B1-02 Vivocity, #01-55/56/81/82 Jurong Point Shopping Centre, #B1-18/19 Nex, #01-108/109 Tiong Bahru Plaza, and #01-30 Bedok Mall.

For more information visit innisfree.com/sg/en, subscribe to the brand’s official Youtube channel at innisfree Singapore, or check out its Facebook page at www.facebook.com/innisfreesingapore, and Instagram page @innisfreesingapore.