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A virtual app to try on makeup, a magic mirror and a wall of lipsticks

Video: 'Alyaa Iman Imran, Music: Party - Dyalla

Newly revamped with a fresh concept focusing on millennials, the Watsons store at Bugis junction has a number of store-exclusive features that seek to wow you.

These include the Style Me app, which allows you to try lip colours and eyeshadow virtually, and a four-metre long mask bay amongst others.

Another interesting feature was the Magic Mirror. On the surface, it seems like a screen playing beauty tutorials and how-to videos. But when you go closer to it, it transforms into a mirror (as shown in the video). Pretty cool. 

 

 

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With a 40 per cent expansion of the beauty section, the store also carries brands such as Aprilskin and W.Lab, two new Korean brands which are new to Watsons. Awesome for K-beauty lovers, or those that just want to try out a wider range of Korean beauty products.

 

ALSO READ: MAX FACTOR MAKEUP IS HERE AND THESE ARE OUR BEAUTY EDITOR'S MUST-HAVES

 

The makeup zone in the store has also gone through a makeover. Certain products are now categorised by functions so customers can have an easier and more efficient way of shopping for what they want.

But wait, it doesn’t stop at beauty. Watsons Bugis has also brought in health food brands like UHA and Dietshin which come from Japan and South Korea respectively. We love the yummy Dietshin Feel Full Jelly which comes in four flavours. It is a dietary supplement that’s rich in vitamin C, low in calories and includes all the good nutrients our bodies require.  

Check out our video to find out more. 

Watsons, #02-27, Bugis Junction, 63373696

 

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